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A more polished set of players - but is Reform really now a government in waiting?
For a party in the throes of professionalisation, you still don't have to look far at Reform UK's conference for evidence of the unexpected.
Exhibit A - The Lincolnshire mayor on stage singing a song she wrote about insomnia in a sparkly blue jumpsuit. Exhibit B - One of the party's MPs being accused of leaking details about a former colleague's terminally ill dog.
All of that aside, this is still - by a country mile - the slickest any Farage-led outfit has ever looked. They are of course helped on this occasion by the latest bout of havoc afflicting the government.
Politics latest - Starmer holds major reshuffle Ever the canny media operator, Nigel Farage brought his speech forward to capitalise on this chaos. Rules over balance mean broadcasters are bound to air leader's speeches.
So here was the Reform leader - as is his way - inserting himself into the centre of the story in a way that his Tory rival Kemi Badenoch seems unable, or perhaps unwilling, to do. And Mr Farage couldn't have wished for a better scandal to seize on.
"A government that despite all the promises that this would be a new, different kind of politics is as bad, if not worse, than the one that went before.
Amir Nisi
Creative and experienced content writer with 6+ years of experience lazy to create unique content strategy for News5 to turn website visitors into customers.
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