The E-Myth Home Cleaning Business ® by Michael E. Gerber & Russell O'Connell - Books

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The E-Myth Home Cleaning Business ®

By Michael E. Gerber & Russell O'Connell Economics 08/03/2025

Most small business owners aren't true entrepreneurs, they're actually technicians experiencing an "entrepreneurial seizure." "E-Myth Home Cleaning" emphasizes the importance of mastering strategic functions—financial, legal, operational, etc.—to grow a business from small to transformational. Gerber introduces a systemized approach (the E-Myth Protocol) for scaling businesses successfully across various industries and functions, using structured frameworks and expert guidance.