Business & Personal Finance - Books

De zwarte zwaan

Tweede editie inclusief essay `Over robuustheid 'Kan zeker aanspraak maken op het predicaat moderne klassieker.' NRC Handelsblad 'Prachtig boek.' Het Financieele Dagblad 'Een diepgaand intelligent en provocerend boek.' The Economist 'Meeslepend.' Financial Times 'Duizelingwekkend een meesterwerk' Chris Anderson, auteur van The Long Tail In deze spannende internationale bestseller verklaart Nassim Nicholas Taleb alles wat we weten over wat we niet weten. De Zwarte Zwaan zal de manier waarop je naar de wereld kijkt veranderen. Het leert voorspellingen en advies te relativeren (en vaak te negeren), kritisch te denken en klaar te staan om snel te handelen.

Câu Hỏi Là Câu Trả Lời

Business & Personal Finance

Làm sao để thuyết phục được khách hàng bỏ tiền ra mua sản phẩm của mình. Một câu hỏi không đơn giản. Và là câu hỏi xuyên suốt trong cuộc đời bất cứ người bán hàng nào. Bán được hàng – một mục tiêu vô cùng quan trọng, là sự sống còn của người bán hàng lẫn doanh nghiệp. Tuy nhiên, không phải người bán hàng nào cũng làm được điều đó.Nếu quá chú trọng vào bán hàng khi gặp khách hàng, bạn sẽ mắc lỗi đầu tiên cực kỳ quan trọng. Người mua họ sẽ cảm thấy không tin tưởng khi ta nài ép họ mua hàng và tất nhiên, khả năng bán được hàng là rất thấp. Chưa kể đến việc này gây ra sự thiếu thiện cảm với người mua, không chỉ không bán được hàng mà họ sẽ không tiếp bạn vào lần sau.Vậy phải làm sao trong khi mục đích là chỉ để bán được hàng? Câu trả lời là hãy quên nó đi khi tiếp xúc với người mua hàng. Allan Pease sẽ chỉ bạn cách để mở ra một cuộc nói chuyện với khách hàng, từ đó, họ sẽ mở lòng ra và với cả chính bạn, một người bán hàng, việc họ có mua hàng hay không cũng không có quá quan trọng. Quan trọng là mạng lưới khách hàng của bạn đã được mở rộng và có thể họ sẽ tiếp bạn lần sau, chắc chắn lần này, khả năng mua hàng của họ là rất cao.Doanh nghiệp nào cũng cần phải bán được hàng mới có lợi nhuận để duy trì công ty cho nên doanh nghiệp nào cũng tuyển người bán hàng, và rất cần người bán hàng giỏi. Với người bán hàng, việc bán hàng không chỉ đảm bảo doanh số của công ty, mà đó còn là việc nuôi sống bản thân và được người khác coi trọng. Tất nhiên, để trở thành người bán hàng giỏi là không dễ, mà không có công việc nào là dễ cả.Nếu bạn muốn trở thành người bán hàng giỏi thì quyển sách "Câu hỏi là câu trả lời" là cuốn sách được viết ra để dành riêng cho bạn.Allan Pease là tác giả của cuốn sách "Câu hỏi là câu trả lời". Khi còn là cậu bé, ông đã gõ cửa từng nhà để bán từng miếng xốp rửa chén, năm 19 tuổi, Allan Pease bắt đầu bằng việc bán bảo hiểm nhân thọ và sau đó rất thành công.Trong "Câu hỏi là câu trả lời" không chỉ giúp bạn bán được hàng mà bạn sẽ có được nhiều kỹ năng tuyệt vời như: Hiểu được ý muốn của khách hàng, hay cách để mở một cuộc nói chuyện với khách hàng, những ngôn ngữ cụ thể của cơ thể để tạo ấn tượng tốt với lần đầu gặp cũng như duy trì cuộc nói chuyện….Với "Câu hỏi là câu trả lời" chỉ cho bạn cách để đạt được sự đồng thuận trong kinh doanh, khi ấy bạn sẽ là đối tác với khách hàng, chứ không phải là một người bán hàng đang mong chờ sự giúp đỡ hay thương hại của người mua để họ bỏ tiền ra mua món hàng của bạn.

Exponential Transformation

Business & Personal Finance

A practical handbook for using Exponential Organization to transform your organization—and disrupt your industry—in 10 weeksToday’s top business challenge is adapting to accelerating technological and global change. In his bestselling book Exponential Organizations, author Salim Ismail described a new type of organization that thrives amidst industry disruption. Since then, he has helped organizations disrupt their own industries—by applying Exponential Organization (ExO) principles. From this work emerged the 10-week transformation process explained in this book, called the ExO Sprint.Exponential Transformation is the detailed implementation handbook for becoming an Exponential Organization. The book enables organizations to speed up their transformation and overcome the obstacles to success. Lead a 10-week ExO Sprint Evolve in order to navigate industry disruption Become an Exponential Organization Block the immune-system response of organizations during transformation Companies such as Visa, Procter & Gamble, HP, and Black & Decker have already benefited from ExO process. Exponential Transformation is a must-have resource for participants of any ExO Sprint, as well as those seeking to apply Exponential principles in their organizations.

Corporate Branding in Logistics and Transportation

Business & Personal Finance

The academic and scholarly interest in the subject of branding in both the consumer and industrial markets has grown substantially in the dynamic post-pandemic environment. The growth in research outputs by a handful of business scholars explains the impact of brand in an industrial business-to-business setting at the cognitive level only and has not considered its impact specifically on logistics and transportation despite the value it can offer. Considering these gaps in the periphery of our existing knowledge, this book explores corporate brand management within the logistics and transportation sector, from the perspective of image, reputation, and identity.This edited collection offers a blend of comprehensive and extensive high quality research from global, highly reputed contributors. It covers issues related to the establishment of brands, relevant niches such as service performance and social support, aviation and maritime industries, media relations, crisis branding, and innovation. Exploring a wide range of sectors within logistics and transport, the book illustrates the many dimensions of corporate branding and theories, future trends and developments, as well as proposing a model for future research.Containing a balance of theory and practice with effective case studies, Corporate Branding in Logistics and Transportation will appeal to marketing academics and upper-level graduates in particular. It will also be a valuable resource for those studying or researching logistics, supply chain management, and transport studies.

Note on Report Writing

Business & Personal Finance

This note describes the process a student might go through in writing a report, describes the main sections in a report and, in a supplement, reviews some points of usages, style, grammar, etc. It should be used after the Note on Case Analysis, product 9A81L002.

Art and Practice of Learning at Oak Valley Inc.

Business & Personal Finance

Oak Valley Inc. is a $2.1 billion Toronto-based company operating in various consumer markets. In early 1993, the company launched a management development program with the objective of promoting a culture that thrived on best practices. Five years later, the chief executive officer is attempting to evaluate the impact of the program on participants. Hoping to generate new insights that could be applied to similar events in the future, he has asked a team of five past participants to meet to discuss what they learned. This short case deals with the attitudes and behaviors most conducive to individual and group-based learning. The case provides an excellent vehicle for discussing how people learn, how teams can accelerate the learning process, and how companies can create positive learning environments.

More Money Than God

Business & Personal Finance

The New York Times bestseller“The bright light shed by More Money Than God is particularly welcome. Mr. Mallaby . . . brings a keen sense of financial theory to his subject and a vivid narrative style.” —Wall Street Journal“Splendid . . . the definitive history of the hedge fund history, a compelling narrative full of larger-than-life characters and dramatic tales of their financial triumphs and reversals.” —The Washington Post The first authoritative history of hedge funds-from their rebel beginnings to their role in defining the future of finance, from the author of The Power LawWealthy, powerful, and potentially dangerous, hedge fund moguls have become the It Boys of twenty-first-century capitalism. Beating the market was long thought to be impossible, but hedge funds cracked its mysteries and made fortunes in the process. Drawing on his unprecedented access to the industry, esteemed financial writer Sebastian Mallaby tells the inside story of the hedge funds, from their origins in the 1960s to their role in the financial crisis of 2007 to 2009—and explains why understanding the history of hedge funds is key to predicting the future of finance.

Mind, Society, and Human Action

Business & Personal Finance

Economics originated as a branch of the humane studies that was concerned with trying to understand how some societies flourish while others stagnate, and also how once-flourishing societies could come to stagnate. Over the major part of the 20th century, however, economists mostly turned away from these humane and societal concerns by importing mechanistic ideas from 19th century physics. This book seeks to show how that original humane and social focus can be renewed.The many particular topics the book examines can be traced to two central ideas. Firstly, that economic theory, like physics, requires two distinct theoretical frameworks. One treats qualities that are invariant across time and place; this is the domain of equilibrium theory. The other treats the internal generation of change in societies through entrepreneurial action that continually transforms the ecology of enterprises that constitutes a society. Secondly, economic theory is treated as a genuine social science and not a science of rationality writ large. The book also explores ways in which life in society is understood differently once economics is treated as a social science. The book is much of the hyper-formality that comprises economic theory these days fails to make reasonable contact with reality. It will be of interest to sociologists, political scientists, and researchers in law, public policy, Austrian economics, evolutionary economics, institutional economics and political economy.

Jesteś kozak! Uwierz w siebie i zacznij żyć pełnią życia

Business & Personal Finance

Co czujesz, kiedy oglądasz w telewizji reportaż ze zdobycia K2 albo igrzyska olimpijskie? A kiedy słuchasz kogoś, kto z pasją opowiada o swoim zrealizowanym marzeniu? Czy nie towarzyszy Ci wówczas myśl, że każdego dnia bezpowrotnie tracisz kawałek swojego życia, podczas gdy możesz sięgnąć po znacznie więcej? A przecież to możliwe! Możesz stać się najlepszą wersją siebie, przestać wreszcie myśleć o sobie w kategoriach nieudacznika i zdobyć to, na czym najbardziej Ci zależy. Musisz tylko podjąć w końcu DECYZJĘ oraz wysiłek, który pozwoli Ci wcielić w życie Twoje postanowienia.

Blockchain and the Future of Food

Business & Personal Finance

Dramatic changes in the global demand for food, safety concerns and the rise of precision farming are among the challenges facing food supply chains. Can blockchain technology help the industry to meet these challenges at a time when it is also grappling with increasing supply chain complexity? Blockchain and the Future of Food: Driving Efficiency, Transparency and Trust in the Food Supply Chain examines these issues and the blockchain solutions that could help to transform food supply chains and enable the industry to compete in a rapidly changing competitive landscape.

Les Pays sous-développés

Business & Personal Finance

Cet ouvrage est une réédition numérique d’un livre paru au XXe siècle, désormais indisponible dans son format d’origine.

Performance Management Systems

Business & Personal Finance

Performance management is the process by which organizations set goals, determine standards, assign and evaluate work, and distribute rewards. But when you operate across different countries and continents, performance management strategies cannot be one dimensional. HR managers and line managers need systems that can be applied to a range of cultural values.This important and timely text offers a truly global perspective on performance management practices. Split into two parts, it illustrates the key themes of rater motivation, rater-ratee relationships and merit pay, and outlines a model for a global appraisal process. This model is then screened through a range of countries, including Germany, Japan, the US, Turkey, China, India and Mexico. Using case studies and discussion questions, and written by local experts, this text outlines the tools needed to understand and ‘measure’ performance in a range of socio-economic and cultural contexts.It is essential reading for students and practitioners alike working in human resources, international business and international management.

La economía Long Tail

Business & Personal Finance

Con la llegada de Internet, un nuevo fenómeno invade el mercado, la industria y la sociedad. Se trata de la "larga cola", término acuñado por Chris Anderson y que resuena ya en los medios de comunicación de todo el mundo. La "larga cola" es la tendencia por la cual, gracias a la tecnología, el mercado de masas se está convirtiendo en un mercado de nichos: por primera vez en la sociedad de consumo, la venta de pequeñas cantidades es rentable. Y para el autor de este libro, esta novedad marcará la industria en un futuro muy próximo: en el siglo XXI, dominará el mercado quien sea capaz de acaparar las ventas minoritarias, esa larga cola que se extiende detrás de los hits casi hasta el infinito. El analista Chris Anderson nos ofrece el estudio más completo de una realidad que ya está aquí gracias a empresas como Google, Amazon o Rhapsody. Una obra de rabiosa actualidad esencial para empresarios, economistas y para todo aquel que quiera comprender el alcance de este fenómeno y sus implicaciones.

Transforming Business Education for a Sustainable Future

Business & Personal Finance

As the impact of climate change becomes more evident and dire, business leaders, educators, students, and academic leaders are deciding what they need to change and do to survive and thrive in a new and dramatically different environment. This book sets out how to transform business education and integrate sustainability practices into curriculum and a wider academic culture. While some universities around the globe are still teaching business practices that have contributed to human and environmental crises, pioneering educators and higher education institutions are researching, developing, and implementing programs to transform business education and practices. With stories from 26 administrators, researchers, and faculty across the globe, this book inspires business educators with innovative tools and creative solutions to address challenges in the business world and society. These pioneers are helping students and business ventures change the way they conduct business to survive and thrive in a fast-changing global environment. Their unique and personal journeys offer tools, models, lessons-learned, and inspiration for change.The book will both inspire and guide faculty members, administrators, students, and alumni to transform business education for a sustainable future.

Health and Wellbeing Millionaire

Business & Personal Finance

In this book you will discover:How to have unlimited health, happiness and wellnessHow to achieve and maintain work life balanceNew discoveries that will motivate you for lifeHow a healthy body and a healthy mind will allow you to achieve your life's goals and dreamsThe secrets to experiencing real happinessWhy our physica, emotional and spiritual health are the real keys to successHow to create health and wealth in your life and businessFeaturing inspiring stories from;PAUL BROWN (Face 2 Face)DONNA RUSCHEN (Transform Coaching)MARK BUNN(Ancient Wisdom Modern Health)DR JOANNA MCMILLAN (Dr Joanna)DR JOHN TICKELL (Dr John TIckell.com)MARIA GANIS (Enosis International)JOHN GEARON (It's All About you)NATALIE COOK (Olympic Gold Medallist)MEGAN WOLFENDEN (www.BerryHealthy.biz)BRETT HANDRECK (BPH Fitness)LEISA WHEELER (Embracing Health)DR KRISTIAN RONACHER (DrWholebody.com)JENNIFER ATKINS (Jenesis Mind and Body)JUSTIN TAMSETT( JustinTamsett.com)SUSAN DEAN ( Plan Coaching)DR MICHAEL ELSTEIN (Eternal Health)

HBR Guide to Better Business Writing (HBR Guide Series)

Business & Personal Finance

DON'T LET YOUR WRITING HOLD YOU BACK.When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you:Push past writer's blockGrab--and keep--readers' attentionEarn credibility with tough audiencesTrim the fat from your writingStrike the right toneBrush up on grammar, punctuation, and usageArm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.

My Plan For Living To 156

Business & Personal Finance

You have a number—we all do. Once your brain locks onto your imagined lifespan, your body accepts it as fact. You create your number based upon family history, genetics, or averages. This number shapes the way you view the world: relationships, finances, retirement—everything. But what if you could extend your number? The result would be astounding. Everything could change.The idea in this book has revolutionized the lives of tens of thousands of people. You might even say it has added years to their lives—literally. Although it could sound a bold claim, in their own words, here are just 10 quick benefits readers often experience when they apply this content. They…1. Stop feeling nostalgic about the past 2. Start feeling excited about the future 3. Increase their awareness about being healthy and fit 4. Experience milestones they’ve only dreamed of 5. Improve the quality of their relationships 6. Expand their earning potential 7. Reshape their thinking and mindset 8. Improve their energy levels 9. Feel less stress and pressure 10. Gain a new appreciation and optimism for lifeWhat you believe shapes how you live—or, in this case, how long you live. Isn't it time you extended your life? Give yourself that gift, starting today!

The Power of Positive Selling

Business & Personal Finance

Good sales relationships don’t just happen.They must be nurtured and developed. From ancient trade routes to modern Internet platforms sales is one of the world’s oldest professions.. Throughout the ages, there have been as many ways to sell as there are customers who want to buy. But whether you’re a novice or seasoned sales person, no matter what your product or service there is one truth that crosses all boundaries in selling. Selling depends on a relationship. That relationship might last only a few minutes, or extend through an entire lifetime, but in order to conduct a sales transaction, there must be a relationship. The Power of Charisma authors Dan Strutzel and Traci Shoblom will show you the way.In The Power of Positive Selling, you will:Learn to create and maintain a true connection with your customersUnderstand the sales person’s, the buyer’s, and the relationship perspectiveDetermine how to really listen to your buyerIdentify the most effective planning methodsDiscover how to handle rejectionDevelop your customer avatarPerfect what to say to price objectionsCreate an automated follow up systemRecognize the important things to know about your productRecognize opportunities to grow your relationships by solving the real problemEvery profession must change in order to keep up with the times. There’s an old saying that even if your company makes the best buggy whip, your sales people still won’t be able to sell them because no one has horse buggies anymore. We have cars. Times change. Products change. Sales is changing too. Now, more than ever, we must learn to harness The Power of Positive Selling.

How To Write A Book, Get it Published and Keep ALL the Profits

Business & Personal Finance

How to write a book, get it published and keep ALL the profits by Richard McMunn is a book that you simply will not want to put down. If you have ever wanted to write and publish your own book, this is the only resource you need. Over the years Richard McMunn has authored and published over 150 books, many of which have gone to become best-sellers. Within this book Richard will disclose his secrets, tips and strategies that have helped him to sell thousands of books. You need no prior experience to write or publish a book and with Richard as your mentor, it will not be long before you see your book on sale through Amazon and all of the major High Street stores. This book includes: CHAPTER 1 - No previous experience required CHAPTER 2 My top 10 tips for writing and publishing success CHAPTER 3 Researching ideas for book subjects CHAPTER 4 How to write your book and create an action plan CHAPTER 5 Book cover designs and book titles CHAPTER 6 Books for Business Owners CHAPTER 7 Selling your book on Amazon CHAPTER 8 Using outsourcers CHAPTER 9 Selling your book from your own website or blog CHAPTER 10 Useful links and resources Ideal for any aspiring author, how to write a book, get it published and keep ALL the profits is an essential read for anyone looking to get their book written and on sale to millions of worldwide readers.

La ganancia es primero

Business & Personal Finance

¡Haz que tu negocio trabaje para ti, obtén ganancias de todos tus ingresos y garantiza la rentabilidad de tu empresa! En su manera franca y entretenida, Mike Michalowicz revela por qué la fórmula tradicional ventas - gastos = ganancia no sólo es contraria a la conducta humana, sino un mito que te encierra en un ciclo interminable de vender más y aprovechar menos.La ganancia es primero adopta un enfoque conductual de la contabilidad y propone la siguiente fórmula: ventas - ganancia = gastos. Al obtener beneficios en primer lugar y emplear sólo lo que queda en los gastos, transformarás al instante tu negocio de un monstruo comedinero a una máquina generadora de efectivo.Usando el sistema de Profit First aprenderás, entre muchas cosas más, que:- Con cuatro principios sencillos puedes simplificar la contabilidad y facilitar la gestión de un negocio rentable revisando los saldos de las cuentas bancarias.- Un negocio pequeño y rentable puede valer mucho más que un negocio grande que sobrevive al borde de su capacidad.- Las empresas que logran una rentabilidad temprana y sostenida tienen una mejor oportunidad para lograr un crecimiento a largo plazo.Con docenas de estudios de casos, consejos prácticos y su característico sentido del humor, Michalowicz ofrece el mapa a seguir para que cualquier empresario gane tanto dinero como siempre soñó.

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