Business & Personal Finance - Books

HBR Guide to Better Business Writing (HBR Guide Series)

DON'T LET YOUR WRITING HOLD YOU BACK.When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you:Push past writer's blockGrab--and keep--readers' attentionEarn credibility with tough audiencesTrim the fat from your writingStrike the right toneBrush up on grammar, punctuation, and usageArm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.

The Power of Positive Selling

Business & Personal Finance

Good sales relationships don’t just happen.They must be nurtured and developed. From ancient trade routes to modern Internet platforms sales is one of the world’s oldest professions.. Throughout the ages, there have been as many ways to sell as there are customers who want to buy. But whether you’re a novice or seasoned sales person, no matter what your product or service there is one truth that crosses all boundaries in selling. Selling depends on a relationship. That relationship might last only a few minutes, or extend through an entire lifetime, but in order to conduct a sales transaction, there must be a relationship. The Power of Charisma authors Dan Strutzel and Traci Shoblom will show you the way.In The Power of Positive Selling, you will:Learn to create and maintain a true connection with your customersUnderstand the sales person’s, the buyer’s, and the relationship perspectiveDetermine how to really listen to your buyerIdentify the most effective planning methodsDiscover how to handle rejectionDevelop your customer avatarPerfect what to say to price objectionsCreate an automated follow up systemRecognize the important things to know about your productRecognize opportunities to grow your relationships by solving the real problemEvery profession must change in order to keep up with the times. There’s an old saying that even if your company makes the best buggy whip, your sales people still won’t be able to sell them because no one has horse buggies anymore. We have cars. Times change. Products change. Sales is changing too. Now, more than ever, we must learn to harness The Power of Positive Selling.

How To Write A Book, Get it Published and Keep ALL the Profits

Business & Personal Finance

How to write a book, get it published and keep ALL the profits by Richard McMunn is a book that you simply will not want to put down. If you have ever wanted to write and publish your own book, this is the only resource you need. Over the years Richard McMunn has authored and published over 150 books, many of which have gone to become best-sellers. Within this book Richard will disclose his secrets, tips and strategies that have helped him to sell thousands of books. You need no prior experience to write or publish a book and with Richard as your mentor, it will not be long before you see your book on sale through Amazon and all of the major High Street stores. This book includes: CHAPTER 1 - No previous experience required CHAPTER 2 My top 10 tips for writing and publishing success CHAPTER 3 Researching ideas for book subjects CHAPTER 4 How to write your book and create an action plan CHAPTER 5 Book cover designs and book titles CHAPTER 6 Books for Business Owners CHAPTER 7 Selling your book on Amazon CHAPTER 8 Using outsourcers CHAPTER 9 Selling your book from your own website or blog CHAPTER 10 Useful links and resources Ideal for any aspiring author, how to write a book, get it published and keep ALL the profits is an essential read for anyone looking to get their book written and on sale to millions of worldwide readers.

The Sustainability Edge

Business & Personal Finance

Business leaders need to embrace sustainability in order to ensure the lasting success of their organizations. Co-authors Suhas Apte and Jagdish Sheth bring their expertise from practice and from academia to illustrate how business leaders can embed sustainability in a truly holistic and transformative way.Through an examination of such companies as Walmart, AT&T, IKEA and the Tata Group, Apte and Sheth have developed a proven and actionable framework rooted in the real world success of these companies. The case studies reveal how business leaders proactively engage, energize and promote market sustainability to all of their stakeholders including customers, employees, suppliers, investors and the government. The Sustainability Edge enables companies to critically engage their stakeholders and influence them to accept sustainability as part of their core mission.

Advances in Creativity, Innovation, Entrepreneurship and Communication of Design

Business & Personal Finance

This book brings together experts from different areas to show how creativity drives design and innovation to allow the integration of a wider spectrum of topics related to engineering design, industrial design and ergonomics in design. It presents theories and best practices demonstrating how creativity generates technological invention, and how this, combined with entrepreneurship, leads to business innovation. It also discusses strategies to teach creativity and entrepreneurial competencies. Moreover, the book discusses the role of human factors in understanding, communicating with and engaging users, reporting on innovative approaches, new typographies, visual elements and technologies applied to mobile and computer interfaces developments. It also discusses innovative strategies for design education and sustainable design. Based on the AHFE 2020 Virtual Conference on Creativity, Innovation and Entrepreneurship and on the AHFE 2020 Virtual Conference on Human Factors inCommunication of Design, held on July 16–20, 2020, this book offers a fresh perspective and novel insights for human factors researchers, designers, communicators and innovators.

Tout plaquer avec succès

Business & Personal Finance

« Il n'y a pas de voie toute tracée. Toutes sont à inventer. » - Matthieu Dardaillon, cofondateur de Ticket for Change.Vous vous êtes interrogé ces dernières années sur le sens de votre travail ou la direction que vous souhaitez donner à votre vie ? Vous n'êtes pas seul(e) ! Plus de la moitié des actifs et des demandeursd'emploi souhaitent changer d'air professionnellement. Lâcher sa carrière pour se reconvertir et trouver sa voie n'est plus réservé à quelques élus naïfs ou courageux.À travers 17 parcours inspirants, 100 exercices et des conseils pratiques de professionnels autour du burn-out, de la quête de sens ou des peurs limitantes, ce livre vous offre les clés pour réinventer votre rapport au travail et réorienter radicalement votre vie.Guenolée de Carmoy est diplômée d'HEC. Après plusieurs années dans le secteur bancaire et des années à l'étranger, elle est aujourd'hui autrice et travaille pour un pôle universitaire. Bhadraka Harang est diplômé de l'école Polytechnique. Il a travaillé dans le conseil puis chez BlaBlaCar avant de devenir professeur de yoga.

Cultures in Organizations

Business & Personal Finance

Despite the surge of interest over the last decade in cultural phenomena in organizations, researchers of widely differing disciplinary backgrounds, epistemologies, methodological preferences, and political ideologies continue to disagree about fundamental issues--with good reason. Consolidating a diverse array of theoretical and empirical studies into an analytical framework that clarifies and challenges the assumptions that have guided organizational culture research, this pathbreaking book delineates three competing perspectives and offers a way out of the conceptual chaos caused by conflicts among these viewpoints. This analysis acknowledges incommensurabilities without creating pressures toward assimilation, while offering insights unavailable to any single perspective. Exploring tcpks to major intellectual developments (postmodernism, feminist theory, environmental dependence) within and outside of organizational theory, Cultures in Organizations brings a critical, interdisciplinary perspective to the field. This theoretical approach has an extensive empirical base, drawing on studies of a wide variety of organizations, including a large multi-national electronics corporation, the Peace Corps, universities, small non-profit organizations, and several large and small private-sector companies. By alternating between theoretical abstractions and studies of particular organizations, Joanne Martin delineates and bridges divergent approaches to the study of cultures in organizations, offering a breadth and an openness to multiple viewpoints not available elsewhere.

Impact of EMU on Selected Non-European Union Countries

Business & Personal Finance

In the Summer of 1998, the Executive Board discussed a set of three papers prepared by the staff that focused on the likey impact of EMU on selected non-EU countries. In recognition of the contribution these papers could make to the literature and discussion of EMU, the Board requested that this collection of papers be published. This Occasional Paper presents the three papers in one volume Chapter 1 provides an analysis of the likely impact of EMU on three regions: Central and Eastern Europe, the Mediterranean Basin, and the African CFA zone. Chapter 2 focuses on the trade and financial effects of EMU on selected transition and Mediterranean countries. And Chapter 3 considers the possible implications of EMU for the Middle East and North Africa region.

New Developments in Evolutionary Innovation

Business & Personal Finance

Evolutionary thinking has had a profound impact on theories of technological innovation and strategy. This volume explores how significant advancements made in evolutionary biology since the 1970s influence evolutionary approaches to these areas, with an emphasis on the role of serendipity and unprestateability in innovation and novelty creation.

Facebook Car Flipping Valuations

Business & Personal Finance

This book is your ultimate guide to building a home based business centered around flipping cars on a full or part time basis. Here you're going to learn the basics of used car valuations and marketing. For learning how to create buyer/seller business relationships, find motivated sellers, building a list of repeat cash buyers, negotiating for the best profits, and even my tightly guarded secrets to getting around the dealer license requirements, you need to grab a copy of my book "The Ultimate Guide to Facebook Flipping". In this book, my goal is to give you all the information you need to quickly know the real value of a car and the best place to resell it, many times in just one (1) day.While both you and the seller could jump to Kelly Blue Book to get an estimate of a particular car's sale value, what you need to know right off the bat is that using a KBB valuation or any other site for that matter can cause you to lose a lot of money real fast!

AIDA Copywriting for Beginners

Business & Personal Finance

AIDA copywriting is a technique that has been used by marketers and advertisers for many years. It is a way of structuring your message in order to get the most impact and response from your audience. Many copywriters use a variation of the AIDA formula without even realising it!With this book, you will be able to learn and apply the concepts of AIDA Copywriting quickly so that you can create more effective marketing materials and improve your conversion rates and overall results. We include templates for writing email, ads and website copy using the AIDA technique. We also show how AI writers can help you write compelling sales copy. Don't know what to say in your sales copy? Don't wait for your client to complain before you try new methods.If you need to be more efficient in your copywriting or are simply searching for new ideas and methods for your sales copy, then this ready-to-use AIDA template book is right for you!

Knowledge Integration Methods for Probabilistic Knowledge-based Systems

Business & Personal Finance

Knowledge-based systems and solving knowledge integrating problems have seen a great surge of research activity in recent years. Knowledge Integration Methods provides a wide snapshot of building knowledge-based systems, inconsistency measures, methods for handling consistency, and methods for integrating knowledge bases. The book also provides the mathematical background to solving problems of restoring consistency and integrating probabilistic knowledge bases in the integrating process. The research results presented in the book can be applied in decision support systems, semantic web systems, multimedia information retrieval systems, medical imaging systems, cooperative information systems, and more. This text will be useful for computer science graduates and PhD students, in addition to researchers and readers working on knowledge management and ontology interpretation.

Leading the Transformation

Business & Personal Finance

Software is becoming more and more important across a broad range of industries, yet most technology executives struggle to deliver software improvements their businesses require.Leading-edge companies like Amazon and Google are applying DevOps and Agile principles to deliver large software projects faster than anyone thought possible. But most executives don't understand how to transform their current legacy systems and processes to scale these principles across their organizations.Leading the Transformation is executive guide, providing a clear framework for improving development and delivery. Instead of the traditional Agile and DevOps approaches that focus on improving the effectiveness of teams, this book targets the coordination of work across teams in large organizations—an improvement that executives are uniquely positioned to lead.

Soldi

Business & Personal Finance

In che modo le politiche monetarie determinano il successo o il fallimento delle nazioni? Con la chiarezza e la lucidità che lo contraddistinguono, il grande economista John K. Galbraith ripercorre la sfaccettata storia della moneta e mette in luce i percorsi spesso sorprendenti in cui il denaro influenza lo sviluppo e le crisi degli Stati. In un'analisi che parte dall'oro degli antichi imperi e arriva alla finanza speculativa degli ultimi decenni, Galbraith esamina i momenti cruciali dell'evoluzione della moneta e mostra come le grandi trasformazioni del Novecento abbiano reso sempre più complesso mantenere la stabilità dei prezzi e dell'economia: dallo sviluppo di enormi banche in grado di influenzare le politiche monetarie dei governi all'alterazione del mercato da parte delle corporation, fino ai tentativi di regolamentazione delle istituzioni internazionali, Soldi offre una prospettiva indispensabile per comprendere le dinamiche che stanno alla base dell'instabilità economica del nostro mondo.

Global Perspectives on Indian Spirituality and Management

Business & Personal Finance

This book brings together a collection of articles from eminent scholars and practitioners from India, Europe, the USA, and Australia and investigates the applicability of spiritually inspired business models in Indian and Western contexts. This book is a tribute to the revered Indian management scholar and philosopher Professor S. K. Chakraborty, a pioneer of human values and Indian ethos in management. It explores the potentials and pitfalls of spiritual-based leadership and provides directions for renewing business education to embrace human values and spirituality. The forty contributions in the book are divided into seven sections—introduction; business ethics and management; developing new organizational models and processes; potentials and pitfalls of spirituality-based leadership; leaders and their world; education, spirituality, and society; ways to go—to bring out different aspects of the spirituality in business model endorsed by Chakraborty. The book is a treasure trove for researchers of not only business ethics, but also of leadership and strategy studies, in addition to the organization professionals and the general reader for expert insights on the topic.

Mean People Suck: How Empathy Leads to Bigger Profits and a Better Life

Business & Personal Finance

Are you happy? Like your job? Most people report low engagement and enthusiasm in their careers. And point their finger at a negative work culture, a mean boss… co-worker… or customer. Mean people suck.Some leaders believe that they need to be mean in order to be effective. Their lack of compassion creates negative relationships that lowers performance and profits!Michael Brenner's Mean People Suck uses real-life experience and proven research to show why instead of blaming others, we can look inside ourselves, and learn how to use empathy to defeat "mean" in every situation. This insightful guide shows leaders, and employees how more emotional communication increases profits and enhances lives. You'll learn: Why employees are unhappy and the power of empathy to turn things around.How organizational charts disengage employees by neglecting the human element.Why empathy seems counter-intuitive to success.The secrets to a happy, meaningful and impactful career.If you're ready to enjoy a more gratifying professional and personal life, this book's stories and proven tips will help get you there – even if Mean People Suck.

How To Make Money With Your Twitter Profile

Business & Personal Finance

Ready to turn your Twitter account into a money-making machine? "How to Make Money With Your Twitter Account" is your ultimate guide to unlocking the hidden wealth potential of your tweets. Packed with actionable strategies and insider tips, this book will transform your social media game and set you on the path to Twitter prosperity.What's Inside: Building a powerful personal brand on Twitter. Unveiling the top income streams for Twitter users. Crafting compelling tweets that drive conversions. Landing sponsored deals and high-paying collaborations. Mastering the art of Twitter advertising for explosive growth. Unleashing the potential of affiliate marketing on Twitter. Creating and selling your own digital products like a pro. Tips for starting a lucrative freelancing and consulting gig Growing an engaged follower base that boosts your income. And much, much more.Get ready to monetize your Twitter account and skyrocket your earnings! Don't miss this must-read book that will change the way you view Twitter – forever! Download "How to Make Money With Your Twitter Account" now and embark on your journey to Twitter riches.

Everything Connects: How to Transform and Lead in the Age of Creativity, Innovation, and Sustainability

Business & Personal Finance

Leadership. Creativity. Innovation. When you put it all together, EVERYTHING CONNECTS.The constant cascade of new technologies and social changes is creating a more empowered population. Workforces are increasingly dispersed, demanding of self-expression, and quite possibly disengaged. Within this topsy-turvy context, leaders must spark creativity, drive innovation, and ensure sustainability.What are the remedies? The newest problems of the world find solutions in the oldest and time-less practices such as mindfulness, authenticity, and perseverance—because Everything Connects.Everything Connects is a kaleidoscopic view of the way humans—by being able to think out of the box—have been able to achieve greatness for themselves, their organizations, and the world at large. It is your step-by-step guide for working with yourself and others—for meaningful success.Using real-life practical experiences, serial entrepreneur and thought leader Faisal Hoque teams up with journalist Drake Baer to provide a personal and professional playbook that shows how to:Holistically connect the “when” and “what” with who you are Inspire and lead inside and outside of your organization Generate ideas, grounded decisions, and long-term value Part philosophy, part business, and part history, Everything Connects offers the wisdom of 2,500-year-old Eastern philosophies and the interconnected insights of Leonardo da Vinci. Couple that with Fortune 100 corporate cross pollination for creativity and startup thinking for how to adapt with ease, and you’ll quickly discover that Everything Connects.This isn’t just a quick fix for your next financial quarter; this is how you succeed in the long run. It is a systemization of the best practices of spirituality and entrepreneurship—loaded with knowledge, humor, and humanity.

The E-Myth

Business & Personal Finance

In de instantklassieker The E-Myth laat bedrijfsadviseur Gerber zien hoe veelvoorkomende aannames het runnen van een bedrijf in de weg kunnen zitten. Ondanks een enorme inzet lukt het veel ondernemers niet om hun bedrijf te laten groeien en succesvol te maken. Dat komt bijvoorbeeld doordat ze ín hun bedrijf werken in plaats van áán hun bedrijf. Gerber beschrijft op basis van zijn jarenlange ervaring als bedrijfsadviseur aan de hand van vele praktijkvoorbeelden welke stappen ieder nieuw bedrijf doorloopt, van het prille begin tot aan de fase dat de onderneming volwassen is. Hij laat zien welke voorwaarden gecreëerd moeten worden om een onderneming te doen slagen. Na het lezen van The E-Myth, kan iedereen een bedrijf op een productieve manier laten groeien en succesvol maken. "Als ik slechts één favoriet businessboek zou mogen aanbevelen is mijn antwoord altijd: The E-Myth." – Charlotte van 't Wout, ondernemer en business influencer "Je hoeft niet per se harder te werken om meer geld te verdienen. Wel slimmer. Hoe? Dat leer je in The E-myth." – Renée Lamboo, ondernemer en oprichter van het personal finance-platform PorteRenee.nl

Are You an Accidental Diminisher?

Business & Personal Finance

A manager who regularly steps in to solve a problem for an employee may think that he or she is helping. In fact, this well-intentioned manager is actually limiting - and hurting - the employee. The effective manager enables employees to utilize the full depth and range of their intellect and capabilities. In this article, readers will learn how managers can do that.

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