Business & Personal Finance - Books

Strategie umsetzen, aber richtig! Der Survival Guide für Führungskräfte

Die meisten Strategievorhaben scheitern an der Umsetzung. Studien bestätigen das: 95 Prozent der Unternehmen halten Strategien für wichtig. Wenn es aber darum geht, ins Handeln zu kommen, herrscht oft Ratlosigkeit auf den Fluren: 90 Prozent der Führungskräfte haben keine Ahnung, wie sie ihre Strategien so kommunizieren, dass diese von den Mitarbeitern in konkrete Maßnahmen überführt werden können. Dass die Mitarbeiter dann erst recht nicht sagen können, was denn die Strategie des Unternehmens ist, ist da leider nur folgerichtig. Es weiß also niemand, wo die Reise hingeht, und konsequenterweise scheitern die meisten Strategien – nicht deshalb, weil die Strategie nicht gut war, sondern weil es niemals zur Umsetzung kam. Es ist also nicht allein damit getan, ein ausgeklügeltes Strategievorhaben erfolgreich zu entwickeln und auf schöne Folien zu bannen. Der schwierigste, aber auch der spannendste Teil der Arbeit beginnt genau jetzt: die Umsetzung. Und das geht am besten mit der richtigen Story. Denn Menschen lieben Geschichten, die überzeugen und mitreißen. Und nur Mitarbeiter, die die Strategie wirklich verstanden haben, werden sie auch umsetzen. Veit Etzold weiß, wie man Geschichten erzählt und Menschen begeistert. In seinem Workbook zeigt er praxisnah, wie auch Ihnen der Dreischritt aus Strategieentwicklung, –kommunikation und –umsetzung optimal gelingt – egal, ob Sie in einem Konzern oder KMU arbeiten, ob Sie Start-up-Eigentümer, selbstständig oder Freelancer sind. Denn eine funktionierende Strategie braucht jedes Unternehmen und auch jedes andere Vorhaben, um am Markt zu bestehen. Schritt für Schritt begleitet Veit Etzold Sie mit diesem Buch durch Ihr eigenes Strategieprojekt. Er gibt Ihnen einen Leitfaden an die Hand, wie Sie Ihre Ziele definieren und Ihre Strategie entwickeln, was Ihr Unternehmen ausmacht und vom Wettbewerb abhebt, wer Ihre Kunden sind und wie Sie am besten einen Wettbewerbsvorteil schaffen und welche Innovationen zu Ihnen passen.

Project-Led Strategic Management

Business & Personal Finance

Strategic management is very well documented in business books and in the literature, but that does not make the task any easier. Because formulating and implementing strategy is so taxing, and the environmental signals are so intangible, strategic planning is a responsibility that is easy to avoid. The solution proposed in this book is a project management framework to advance organizational strategy. In this book, you’ll find not only a description of how use the project management framework to advance strategic management, but also a case study that illustrates the positive impact.

Aftermath

Business & Personal Finance

The consequences of the financial crisis may be uncertain, but are sure to reach deep into the body politic, civil society, welfare systems, and reform. This collection of essays by leading international sociologists and social scientists explores the likely outcomes and consequences

Organizational Improvisation

Business & Personal Finance

The relatively new field of organizational improvisation is concerned with the pressures on organizations to react continually to today's ever-changing environment. Organizational improvisation has important implications for such subjects as product innovation, teamworking and organizational renewal, and this new book brings together some of the best and most thought-provoking papers published in recent years. This area is now emerging as one of the most important in organizational science, and this book provides a comprehensive collection suitable for students, researchers and practitioners alike.

Potęga irracjonalności

Business & Personal Finance

Dlaczego ból głowy nie ustępuje po zażyciu aspiryny o wartości jednego centa, ale znika bez śladu, kiedy weźmiemy aspirynę, która kosztuje pięćdziesiąt centów? Dlaczego przepuszczamy pieniądze na wystawny posiłek, ale wycinamy kupony, aby zaoszczędzić dwadzieścia pięć centów na puszce zupy? Jeśli chodzi o podejmowanie decyzji życiowych, wydaje nam się, że dokonujemy mądrych, racjonalnych wyborów. Czy naprawdę tak jest? W nowym, poprawionym i rozszerzonym wydaniu przełomowego bestsellera New York Timesa Dan Ariely obala popularne przekonanie, że my, ludzie, zachowujemy się racjonalnie. Od picia kawy po odchudzanie się, od zakupu samochodu po wybór partnera życiowego – nieustannie przepłacamy, nie doceniamy i odwlekamy decyzję. Takie zachowania nie są jednak przypadkowe ani pozbawione sensu. Przeciwnie, są systematyczne i przewidywalne, a co za tym idzie – czynią nas przewidywalnie irracjonalnymi. Wspaniała, pouczająca książka. Wnikliwa, przystępna, pełna dowodów empirycznych na to, że w pewnych dziedzinach i sytuacjach zachęty materialne działają w nieoczekiwany sposób. My, ludzie, jesteśmy obdarzeni zaletami, które można zniszczyć poprzez wprowadzenie zysków ekonomicznych. Lektura obowiązkowa! - Nassim Nicholas Taleb, autor bestsellera „New York Timesa”, Czarny łabędź. O skutkach nieprzewidywalnych zdarzeń Pomysłowa i klarowna… Potęga irracjonalności jest książką dużo bardziej rewolucyjną, niż może się wydawać na podstawie jej lekkiego tonu. - New York Times Book Review Zaskakująco frapująca. Przystępna. W książce Ariely’ego ekonomia i dziwactwa ludzkiego umysłu stają się zabawne i zajmujące. Fascynująca wycieczka po nauce o podejmowaniu decyzji, która odkrywa przed nami sposoby, w jakie normy społeczne, oczekiwania i okoliczności wodzą nas na manowce. - Time Dan Ariely w pomysłowy sposób wystawia racjonalność na próbę. (…) Nowe eksperymenty i optymistyczne idee wypływają z niego niczym woda z fontanny. - Boston Globe Zajmująca wycieczka po rozmaitych sposobach, w jakie ludzie działają wbrew własnym interesom, oparta na pomysłowo zaprojektowanych eksperymentach Ariely’ego. (…) Osobista i przystępna. - BusinessWeek Książka Ariely’ego traktuje o ważkich sprawach… z nieoczekiwaną szczyptą humoru. - Entertainment Weekly Pomysłowa i przystępna. Ariely ma wielki talent do opowiadania historii. Gdyby inni badacze potrafili tak pisać, to świat byłby lepszym miejscem. - Financial Times Inteligentny, barwny styl Ariely’ego i jego skłaniające do myślenia argumenty składają się na fascynującą, a zarazem pouczającą lekturę. - Publishers Weekly Taksonomia głupoty finansowej. - The New Yorker

Selected Writings on the State and the Transition to Socialism

Business & Personal Finance

Underlying current controversies about environmental regulation are shared concerns, divided interests and different ways of thinking about the earth and our proper relationship to it. This book brings together writings on nature and environment that illuminate thought and action in this realm.

Digitalizing Consumption

Business & Personal Finance

Contemporary consumer society is increasingly saturated by digital technology, and the devices that deliver this are increasingly transforming consumption patterns. Social media, smartphones, mobile apps and digital retailing merge with traditional consumption spheres, supported by digital devices which further encourage consumers to communicate and influence other consumers to consume.Through a wide range of empirical studies which analyse the impact of digital devices, this volume explores the digitization of consumption and shows how consumer culture and consumption practices are fundamentally intertwined and mediated by digital devices. Exploring the development of new consumer cultures, leading international scholars from sociology, marketing and ethnology examine the effects on practices of consumption and marketing, through topics including big data, digital traces, streaming services, wearables, and social media’s impact on ethical consumption.Digitalizing Consumption makes an important contribution to practice-based approaches to consumption, particularly the use of market devices in consumers’ everyday consumer life, and will be of interest to scholars of marketing, cultural studies, consumer research, organization and management.

Economics of Globalisation

Business & Personal Finance

Globalisation has evolved to become the dominant economic, cultural, environmental and political phenomenon of our time. In economic terms, debates now extend beyond concepts of 'winners and losers', to key questions of how to deal with the problems unleashed by globalisation while preserving its benefits. However, if the benefits of globalisation are fairly shared and the costs properly dealt with, a deeper economic understanding of how globalisation is impacting our economic world is needed. This important book addresses this task, featuring contributions from many of the world's leading economists. Seven key aspects of globalisation are considered: trans-border trade, trans-border movement of people and capital, the emergence of a new international order, the homogenization of economic cultures, technology and institutions, labour market consequences, corporate governance issues, and prospects for a global society. These carefully chosen themes illuminate the complex path that globalisation is following by showing it to be a process consisting of various transitions and subplots, the totality of which is closely examined in this comprehensive and authoritative work. Economics of Globalisation is essential reading for academics, researchers, policy-makers and business professionals.

Managing Oneself

Business & Personal Finance

The classic Harvard Business Review articles by renowned thinker Peter Drucker on how to take charge of your own career.Peter Drucker is widely regarded as the father of modern management, offering penetrating insights into business that still resonate today. But Drucker also offers deep wisdom on how to manage our personal lives and how to become more effective leaders. In these two classic articles from Harvard Business Review, Drucker reveals the keys to becoming your own chief executive officer as well as a better leader of others. "Managing Oneself" identifies the probing questions you need to ask to gain the insights essential for taking charge of your career, while "What Makes an Effective Executive" outlines the key behaviors you must adopt in order to lead. Together, they chart a powerful course to help you carve out your place in the world.

Sustainability and Sustainable Development

Business & Personal Finance

Corporate sustainability governance has emerged as a management system that merges and balances the interests of all three pillars of sustainable development—economic, environmental, and social—within the operational boundaries of the organization. This new book offers methodical insights into sustainability and sustainable development, offering chapters on a diverse range of topics, providing valuable insight and inspiration for developing strategies to meet sustainable development goals. The volume looks at business initiatives that aim toward corporate social responsibility, technology in human resource management, adapting industrial policy to sustainable development goals, developing sustainable green banking initiatives, sustainable development in higher education, impact of information and communication technology on the elimination of poverty, sustainable and circular healthcare waste management techniques, integrating sustainable methods for climate-smart agriculture, and much more.

A History of Accounting and Accountants

Business & Personal Finance

First published in 1968. Inspired by the occurrence of the Fiftieth Anniversary of the incorporation of Accountants in Scotland—in which country the Chartered Accountant first saw the light — suggested the propriety of writing an account of the origin and growth of the profession while it was still possible to ascertain the facts and describe the circumstances with some degree of fulness. This book also includes a history of Accounts, Auditing, and Book-keeping; in short, to treat of Accounting— as well as Accountants—from the historic standpoint.

Broken Money

Business & Personal Finance

A Comprehensive Overview of the Past, Present, and Future of MoneyBroken Money explores the history of money through the lens of technology. Politics can affect things temporarily and locally, but technology is what drives things forward globally and permanently. The book's goal is for the reader to walk away with a deep understanding of money and monetary history, both in terms of theoretical foundations and in terms of practical implications.From shells to gold, from papyrus bills of exchange to central banks, and from the invention of the telegraph to the creation of Bitcoin, Lyn Alden walks the reader through the emergence of new technologies that have shaped what we use as money over the ages. And beyond that, Alden explores the concept of what money is at its very foundation to give the reader a framework to analyze and compare different types of monetary technologies and monetary theories.The book also takes a distinctively human look at how money impacts the lives of real people, and how new monetary technologies shape the power structures within society.In the modern era, energy abundance and technological enhancements have broadly improved human well-being, but the global monetary system has been slow to keep up. There are over 160 active currencies in the world, each with a local monopoly over its own country, and with little or no acceptance elsewhere. Many of them are rapidly diluted, which continually devalues the savings and the wages of the billions of people who live and work within those jurisdictions. Being born in the "wrong" country makes saving money far harder than it needs to be.Nigeria has a population of over 200 million people and has averaged 13% annualized inflation over the past decade. Egypt cut its currency in half relative to the dollar twice over the past decade, which instantly devalued the savings and wages of its 100 million citizens. Dozens of countries have experienced at least triple-digit year-over-year inflation within the past four decades, including Brazil that outright hyperinflated in the 1990s while it was the fifth most populous country in the world.Europe and Japan had $18 trillion worth of negative-yielding bonds in 2019, right before a wave of inflation wiped their purchasing power away. In 2021, the chairman of the U.S. Federal Reserve dismissed the idea that the sharp rise in the money supply from the pandemic stimulus would lead to price inflation. By 2022, as major inflation emerged, the chairman rapidly changed his outlook and tightened monetary policy so quickly that it led to the failure of some of the largest banks in the country.How did we get to this point? Why isn't our money better than this in the 21st century? Broken Money answers these questions by examining the current mix of technology that has led to these limitations, and then explores emerging technologies that may be able to provide us with a monetary system that is fit for the modern era.

Communication Power

Business & Personal Finance

We live in the midst of a revolution in communication technologies that affects the way in which people feel, think, and behave. The media have become the space where power strategies are played out. In the current technological context mass communication goes beyond traditional media and includes the Internet and mobile communication. In this wide-ranging and powerful book, Manuel Castells analyses the transformation of the global media industry by this revolution in communication technologies. He argues that a new communication system, mass self-communication, has emerged, and power relationships have been profoundly modified by the emergence of this new communication environment. Created in the commons of the Internet this communication can be locally based, but globally connected. It is built through messaging, social networks sites, and blogging, and is now being used by the millions around the world who have access to the Internet. Drawing on a wide range of social and psychological theories, Castells presents original research on political processes and social movements, including the misinformation of the American public on the Iraq War, the global environmental movement to prevent climate change, the control of information in China and Russia, and Internet-based political campaigns, such as the Obama campaign in the United States. On the basis of these case studies he proposes a new theory of power in the information age based on the management of communication networks Justly celebrated for his analysis of the network society, Castells here builds on that work, offering a well grounded and immensely challenging picture of communication and power in the 21st century. This is a book for anyone who wants to understand the dynamics and character of the modern world.

Universities, Cities and Regions

Business & Personal Finance

Regions and cities are the natural loci where knowledge is created, and where it can be easily turned into a commercial product. Regions are territories where, under certain socio-economic conditions, a strong sense of belonging and mutual trust develops the ability to transform information and inventions into innovation and productivity increases, through cooperative or market interaction. Especially in contexts characterised by a plurality of agents — such as cities or industrial districts — knowledge is the result of cooperative learning processes, nourished by spatial proximity, network relations, interaction, creativity and recombination capability.This book explains the logic behind these interactions and cooperative attitudes in regions and cities. One of the most significant channels comes from the presence of a university and its collaboration with firms and scientific research centres. These mutual relations between academic institutions and enterprises are of key importance. The significance of universities in driving economic well being and regional development has been well documented for some time now. Much of the research, however, has centred upon countries in Western Europe and the United States. Increasingly, and since the expansion of the European Union in 2004 in particular, themes of academic entrepreneurship, university-business links, knowledge and innovation have become important on a Europe-wide scale. This book draws together key thinkers from across the continent to analyze the importance of higher educational institutions in fostering development.

Sustainable Luxury

Business & Personal Finance

Most consumers of luxury products and services use them as status symbols – symbols of success. However, the definition of success – and the way it is perceived by others – is changing. Increasingly, consumers want the brands they use to address growing concerns that luxury products invariably come at a heavy social and environmental cost. The luxury industry faces its biggest challenge yet in satisfying an emerging demand of successful consumerism – products that meet high environmental, social and ethical standards.This collection sees internationally renowned fashion, luxury and sustainability experts come together to explore the challenges faced - and solutions developed - by luxury goods companies in sourcing, producing and marketing luxury products. Sustainable Luxury: Managing Social and Environmental Performance in Iconic Brands represents the most comprehensive collection of current writing on the nascent relationship between sustainability and luxury. It will be essential reading for academics researching sustainable development in the fashion and luxury industries and it will provide invaluable guidance for practitioners seeking the latest research to help them meet consumer demand for sustainable goods and services.

The China Miracle

Business & Personal Finance

The tremendous success of China's economic reform, in contrast with the vast difficulties encountered by the former Soviet Union and Eastern European countries in their transition, has attracted worldwide attention. Using a historical, comparative and analytic approach grounded in mainstream economics, the authors develop a consistent and rational framework of state-owned enterprises and individual agents to analyze the internal logic of the traditional planning system. They also explain why the Chinese economy grew slowly before the market-oriented reform in 1979 but became one of the fastest growing economies afterwards, and why the vigour/chaos cycle became part of China's reform process. The book also addresses to the questions that whether China can continue its trend of reform and development and become the largest economy in the world in the early 21st century, and what the general implications of China's experience of development and reform are for other developing and transition economies. The first edition has been well-received and is the standard textbook or reference for students and researchers of China studies. In this thoroughly revised edition, the authors have updated the data and information in the book and include a new chapter on the impact of China's WTO accession on its economic reforms and causes of the current deflation.

Finanzplanung für Jugendliche

Business & Personal Finance

Mit dem Start ins Berufsleben beginnt für Sie nun ein neuer Lebensabschnitt, in dem Sie auch mehr und mehr Verantwortung für Ihr eigenes Leben und für Ihre Finanzen übernehmen. Und auch das will gelernt sein. Haben Sie sich schon einmal gefragt, was Sie vor Ihrem Ausbildungsbeginn alles regeln sollten, welche staatlichen Zuschüsse Sie beanspruchen können, wie Sie gesetzlich abgesichert sind und welche private Absicherung für Sie noch notwendig bzw. sinnvoll wäre? Was können und sollten Sie tun, damit am Ende des Geldes nicht noch so viel Monat übrig ist? Wie können Sie Ihre kleinen und großen Wünsche sinnvoll planen und Schuldenfallen vermeiden? Sicher, es gibt für Sie heute wahrscheinlich sehr viel spannendere Themen als Finanzplanung und die eigene Absicherung. Doch es kann sich durchaus lohnen, wenn man sich frühzeitig mit den eigenen Finanzen beschäftigt. Und mit den richtigen Tipps kann das sogar Spaß machen. Dieses Buch wird Sie bei den ersten Schritten ins Berufsleben unterstützen und Ihnen viele Tipps und Hinweise geben, was Sie tun können, um von Anfang an gut mit Ihrem Geld auszukommen.

Stages of Corporate Social Responsibility

Business & Personal Finance

This book presents a multidisciplinary and multifaceted view of the state of corporate social responsibility (CSR) development in organizations in different industries around the world. It is based on the assumption that companies today must shift their focus to their long-term prosperity and the complex and interrelated environmental, social, economic and political ecosystems within which they function.The book tracks ideas through to impacts, offering unique perspectives on stimulating topics such as awareness among female entrepreneurs in Nigeria, views of upper-management in Polish firms, Japanese CSR strategies and the social relevance of corporate initiatives, pragmatic approaches of CSR design principles in Scandinavia and many more. The book collects not only examples from different countries and global regions, but also cases from a diverse range of globally relevant industries. It discusses the different stages of CSR development at a professional, conceptual and strategic level, and integrates them into a comprehensive framework to define the adequate course of action for each stage.

Energy Audit and Management

Business & Personal Finance

This book describes the energy management concepts, energy audit principles, resource efficiency, and other energy conservation opportunities involved in different sectors across varied industries. Real-time case studies from various large industrial sectors, like cement, paper and pulp, refineries, manufacturing, garments and textile processing, power plants, and other MSME industrial sectors with cross functional energy conservation opportunities, are included. It also describes the future scope of energy auditing and management including IoT and data analytics. It also helps to gather the energy generated and utilization, energy conservation, and other process related data.Features:Provides entire coverage of energy management and audit concepts Explores energy audit methodologies and energy saving initiatives Incorporates current technologies like machine learning, IoT, data analytics in energy audit for reliability improvement Includes case studies covering detailed energy saving calculation with investment pay back calculations This book is aimed at researchers, professionals, and graduate students in electrical engineering, power systems, energy systems, and renewable energy.

Kimpton Hotels - Setting Prices on Priceline (B)

Business & Personal Finance

In June 2008, the Kimpton Hotels’ area director of revenue management (director) for Washington, D.C. finished creating a pricing strategy that would determine the optimal posted price for rooms in the Washington, D. C. hotel as well as the number of rooms that should be provided to Priceline.com. He realized there was even more potential to gain revenue by posting more than one price; however, this would add further complexity into the strategy and he was unsure of the potential impact of having multiple posted prices.

Business & Personal Finance Books