Crowdsourcing

Crowdsourcing

This book presents the latest research on the software crowdsourcing approach to develop large and complex software in a cloud-based platform. It develops the fundamental principles, management organization and processes, and a cloud-based infrastructure to support this new software development approach. The book examines a variety of issues in software crowdsourcing processes, including software quality, costs, diversity of solutions, and the competitive nature of crowdsourcing processes. Furthermore, the book outlines a research roadmap of this emerging field, including all the key technology and management issues for the foreseeable future. Crowdsourcing, as demonstrated by Wikipedia and Facebook for online web applications, has shown promising results for a variety of applications, including healthcare, business, gold mining exploration, education, and software development. Software crowdsourcing is emerging as a promising solution to designing, developing and maintaining software. Preliminary software crowdsourcing practices and platforms, including Apple's App Store and TopCoder, demonstrate the advantages of crowdsourcing in terms of software ecosystem expansion and product quality improvement.

Sprachlose Elite?

Sprachlose Elite?

Gewinnmaximierer oder ehrbarer Kaufmann? Einblicke in eine diskrete Führungsschicht. Gierig, egoistisch und rücksichtslos? Spätestens seit Ausbruch der Finanz- und Wirtschaftskrise wird viel über die Moral unserer wirtschaftlichen Elite debattiert. Wie sie sich selbst sieht, bleibt unklar, äußern sich ihre Vertreter doch öffentlich mit großer Zurückhaltung. Nun ist es dem Göttinger Institut für Demokratieforschung gelungen, rund 160 Unternehmer und Manager anonym nach ihrem individuellen Werdegang, ihren Meinungen und Wertvorstellungen zu befragen. Das Spektrum reicht dabei von Konzernlenkern und Managern von Aktiengesellschaften bis hin zu Eigentümern und Geschäftsführern bedeutender mittelständischer Unternehmen. Auf Grundlage dieser Interviews zeichnen die Autoren des Buches ein nuanciertes Porträt dieser so ungemein einflussreichen Gruppe. «Gewinnmaximierer» oder «ehrbarer Kaufmann»: Welchen beruflichen Leitbildern folgen die Unternehmer? Fühlen sie eine Verantwortung für die Gesellschaft? Welche Perspektiven sehen sie für die Zukunft? Und wie beurteilen sie die Politiker und das politische System in Deutschland? So viel steht fest: Die Befragten scheinen überraschend zufrieden mit dem System der sozialen Marktwirtschaft, doch politisch fühlen sich viele Unternehmer in Deutschland heimatlos. Ein Buch, das den heutigen Typus des Unternehmers und Managers in all seinen Facetten durchleuchtet – und viel Stoff für die öffentliche Diskussion liefert.

Knowledge Management and Learning Organizations

Knowledge Management and Learning Organizations

This book focuses on knowledge management and learning organizations, showing how they realise entrepreneurship and innovation. Understanding knowledge management as the process of creating, sharing and managing an organization’s information and knowledge, and focusing learning organizations in their collaborations to promote continuous learning are two issues that are critical to the organizational success. As such, this book offers insights into the topic and the appropriate use of the tools and strategies that drive competitive organizations operating on an international or transnational scale.

Proceedings of the 2022 3rd International Conference on Big Data Economy and Information Management (BDEIM 2022)

Proceedings of the 2022 3rd International Conference on Big Data Economy and Information Management (BDEIM 2022)

This is an open access book.2022 3rd International Conference on Big Data Economy and Information Management (BDEIM 2022) will be held from December 2 to 3 in Zhengzhou, China. The conference is co-hosted by Henan University, Henan Academy of Sciences and Henan Association for Science and technology. It dedicates to create a platform for academic communications between specialists and scholars in the fields of Big Data Economy and Information Management. The conference will create a path to establish a research relation for the authors and listeners with opportunities for collaboration and networking among the universities and institutions for promoting research and developing technologies.

Sociologie des agencements marchands

Sociologie des agencements marchands

Qu'est-ce que le marché ? Depuis une quinzaine d'années, Michel Callon et les chercheurs du centre de sociologie de l'innovation (CSI) de l'école des mines se penchent sur cette question si peu discutée par les recherches en économie ; ils l'interrogent dans le prolongement des travaux qu'ils menaient autour de la sociologie de la traduction, dite encore théorie de l'acteur-réseau (ou Actor-Network Theory). Ces nouveaux travaux se caractérisent par l'attention accordée à l'ensemble des acteurs concernés par la formation des marchés, au rôle central des dispositifs techniques et des savoirs scientifiques, à l'importance des pratiques d'expérimentation et au processus de qualification des biens et des services. L'ouvrage présente une sélection de textes importants qui ont servi de jalons à cette réflexion collective et qui sont toujours d'actualité. Il se clôt par un texte original et fondamental de Michel Callon qui explore un nouveau concept, l'agencement marchand ; il propose de le substituer à celui de marché-interface pour rendre compte de l'ensemble des activités et processus désormais au cœur de l'action marchande.

El triunfo de la injusticia

El triunfo de la injusticia

Una reinvención visionaria y pragmática de los impuestos, y una hoja de ruta para alcanzar la justicia social.La desigualdad desbocada que padecemos tiene un claro motor: un sistema fiscal injusto. Por primera vez en más de un siglo, a los multimillonarios estadounidenses se les aplican hoy tasas impositivas más bajas que a ningún otro grupo social. Mientras tanto, a la clase media se le pide un esfuerzo contributivo mayor. Emmanuel Saez y Gabriel Zucman, dos economistas que han revolucionado el estudiode la desigualdad, analizan las decisiones (y los pecados de indecisión) que han llevado a semejante triunfo de la injusticia fiscal. Combinando el análisis histórico y las aportaciones económicas más punteras con una prosa amena y sin jerga, Saez y Zucman muestran cómo el fin de la progresividad de los impuestos termina por sacudir los cimientos de la democracia.Estados Unidos, que estuvo a la vanguardia de la lucha por la justicia fiscal, ha dado la espalda a su propia tradición. Si queremos evitar que Europa caiga en una deriva injusta y oligárquica como la que ha llevado a Donald Trump al poder, es urgente actuar. Aunque el deterioro de la escalada fiscal en un contexto de aumento de las desigualdades ha sido especialmente exacerbado en ese lado del Atlántico, no es en absoluto específico de Estados Unidos. La injusticia fiscal, uno de los grandes fracasos políticos de nuestro tiempo, es un fenómeno global que exige soluciones integrales.«Sin impuestos no hay cooperación, ni prosperidad ni destino común; no hay ni tan siquiera una nación que necesite un presidente.»La crítica ha dicho:«Armados con datos nuevos y sorprendentes, Saez y Zucman proponen soluciones audaces. Brillantemente razonado, es una contribución esencial al debate económico y político global del siglo XXI.»Thomas Piketty«El libro más importante sobre política gubernamental que he leído en mucho tiempo.»David Leonhardt, The New York Times«Una argumentación sólida, un trabajo titánico, una aportación insoslayable al debate.»Le Monde«Un libro importante escrito por dos figuras clave.»Financial Times«Convincente, razonado y práctico, ofrece soluciones políticas claras y persuasivas para cambiar la dirección de la sociedad misma. Esperanzador y esencial para cualquier persona interesada en defender la democracia liberal. Sus recomendaciones, elegantemente formuladas, permitirían retomar el control, pero esta vez de verdad.»The Guardian

How to Measure the Fiscal Deficit

How to Measure the Fiscal Deficit

Fiscal policy seeks to equilibrate the public sector's financing needs with the private sector's demand for investment and a sustainable balance of payments. Correct measurement of the public sector's net use of resources is therefore an important prerequisite for managing the macroeconomy. This volume, edited by Mario I. Blejer and Adrienne Cheasty, is organized around four issues: the adequacy of summary measures of the fiscal deficit, conventional and adjusted deficits, coverage (size) of the public sector, and the public sector's intertemporal budget constraint.

Indo além com ia

Indo além com ia

"A maioria das organizações só atinge o básico do básico em relação à IA. Se você quer aprender o que significa comprometer-se com essa tecnologia enquanto um recurso empresarial transformacional, leia este livro e siga suas orientações." — Marco Iansiti, professor titular de Administração de Empresas da cátedra David Sarnoff da Harvard Business School; coautor de A Era da Inteligência Artificial "A inteligência artificial é a tecnologia mais transformadora disponível atualmente, e seus principais frutos serão colhidos pelas empresas que a explorarem de forma mais agressiva. Indo Além com IA é um excelente guia para se extrair o máximo valor dela." — Piyush Gupta, CEO do DBS "A IA é mais facilmente incorporada às estratégias e práticas de startups que abraçaram sua promessa como algo essencial para a diferenciação e o desempenho. Davenport e Mittal identificam muito bem as capacidades organizacionais multifacetadas necessárias para que as empresas estabelecidas incorporem os benefícios da IA, os quais serão essenciais para o seu sucesso competitivo." — Gary Loveman, Presidente e CEO da Well "Boa parte das organizações não chega nem à ponta do iceberg do que é possível com a inteligência artificial, ainda que essa seja a tecnologia mais transformadora disponível atualmente. Indo Além com IA descreve as estratégias de liderança, tecnologia e mudança organizacional que agregam o valor inerente para tornar possíveis os negócios impulsionados por essa ferramenta." — Rajeev Ronanki, Vice-Presidente Sênior da Elevance Health; autor de You and AI

Current Issues in Corporate Social Responsibility

Current Issues in Corporate Social Responsibility

This book takes a fresh look at current issues in corporate social responsibility (CSR) with a special focus on emerging economies. In particular, it includes dedicated chapters on the theory of CSR, related principles and values, and insights from cross-generational investigations. In turn, the second part of the book examines the relation between financial performance and social responsibility in different industries and types of organizations. The third part presents cases involving emerging economies, and addresses reporting, auditing and accounting, as well as sector-specific issues for e.g. retailing and banking. Lastly, the book tackles the aspects of financial performance and taxation in a number of case studies and practical examples. Overall the book provides cutting-edge insights into the theory and practice of CSR from European countries that can be considered emerging or developing.

Building Global Societies Towards an ESG World

Building Global Societies Towards an ESG World

This book provides insightful approaches to how to improve business sustainability. The volume includes an integrated analysis of different relevant aspects of Environmental, Social, and Governance (ESG) and provides an international view of Corporate Social Responsibility (CSR). The book explores these topics with the aim to share ideas and visions for a sustainable future and to provide useful tips for academics, practitioners, and policy-makers in the context of the 2030 Agenda for Sustainable Development of the United Nations.

Essential Issues in Corporate Social Responsibility

Essential Issues in Corporate Social Responsibility

This book presents the latest evidence on, and new approaches to, the development of Corporate Social Responsibility in emerging and established economies. To do so, it examines a broad range of industries, from fashion to banking, and various aspects, like accounting, information security, and human resource management. Special emphasis is placed on the role of education. The case studies gathered here analyse both small and medium sized companies, as well as listed enterprises. The book is a valuable resource for researchers in the fields of sustainability and corporate responsibility, provides student teaching cases for courses on CSR and sustainable management, and offers blueprints for professionals seeking guidance and inspiration on their path towards responsible business operations.

Scotts Miracle-Gro: The Spreader Sourcing Decision

Scotts Miracle-Gro: The Spreader Sourcing Decision

The Scotts Miracle-Gro company is the world's largest marketer of branded consumer lawn and garden products, with a full range of products for professional horticulture as well. Headquartered in Marysville, Ohio, the company is a market leader in a number of consumer lawn and garden and professional horticultural products. The case describes a series of decisions regarding the ownership and organization of the assets used to manufacture fertilizer spreaders. This case is intended to illustrate the application of and tradeoffs between financial, strategic and operations perspectives in a relatively straightforward manufacturing "make-buy" decision. The case involves a well-known, easily-described product that most students would assume is made overseas. Sufficient information is provided to roughly estimate the direct financial cost associated with internal (domestic) production, offshore (non-domestic) production and outsourced production. In addition, information is included that may be used to estimate potential transaction costs as well as costs associated with foreign exchange risk.

Building New Bridges Between Business and Society

Building New Bridges Between Business and Society

This book provides a comprehensive understanding of the linkages between business and society by addressing key issues in corporate social responsibility (CSR), sustainability, ethics and governance. Thanks to the different visions and perspectives offered by a global group of authors with a broad range of expertise, the book offers a full spectrum of theoretical and practical approaches. Further, it combines the latest theoretical thinking with reviews of frameworks, cases and best practices from various industries and nations. In particular, the book offers a historical perspective on the origins of CSR and discusses CSR in relation to sustainability and management, with a special focus on CSR in Asia.

The Human Element of Big Data

The Human Element of Big Data

The proposed book talks about the participation of human in Big Data.How human as a component of system can help in making the decision process easier and vibrant.It studies the basic build structure for big data and also includes advanced research topics.In the field of Biological sciences, it comprises genomic and proteomic data also. The book swaps traditional data management techniques with more robust and vibrant methodologies that focus on current requirement and demand through human computer interfacing in order to cope up with present business demand. Overall, the book is divided in to five parts where each part contains 4-5 chapters on versatile domain with human side of Big Data.

Esto es marketing

Esto es marketing

El marketing lleva tanto tiempo entre nosotros que lo damos por hecho. Como el pez que no entiende el agua en el que vive, no vemos lo que realmente está pasando y no nos damos cuenta de cómo nos está cambiando. Ha llegado la hora de hacer algo más. De mejorar las cosas. De provocar el cambio que te gustaría ver en el mundo. Gracias a estas páginas aprenderás a construir lazos de confianza con tu mercado objetivo; a posicionarte –decidir no sólo para quién es tu producto, sino para quién no es–; a alcanzar tus metas mientras ayudas a otros; a desterrar los viejos enfoques de publicidad y marca que ya no funcionan; y, entre muchas otras cosas, a dominar e impulsar cualquier decisión de compra. No importa cuál sea el producto o servicio con el que trabajes: este libro te ayudará a replantearte cómo presentarlo al mundo, cómo conectar realmente con las personas que deseas y cómo conseguir no sólo que quieran comprarlo sino que estén orgullosas de haberlo hecho.

Inclusion

Inclusion

Embrace Diversity and Thrive As An OrganizationIn the rapidly changing business landscape, harnessing the power of diversity and inclusion is essential for the very viability and sustainability of every organization. Talent who feel fully welcomed, valued, respected, and heard by their colleagues and their organizations will fuel this growth. We will only succeed in this transformation if those in leadership pivot from command and control management styles to reinvent how we look at people, every organization's greatest asset. It's also critical that we build systems that embrace diversity in all its forms, from identity and background to diversity of thought, style, approach, and experience, tying it directly to the bottom line.Inclusion: Diversity, the New Workplace & the Will to Change stands up and embraces what true diversity and inclusion represent to any organization in any industry-an opportunity.Open your heart and prepare to be inspired as award-winning entrepreneur, dynamic speaker, and respected diversity and inclusion expert Jennifer Brown shares proven strategies to empower members of your entire organization to utilize all of their talents and potential to drive positive organizational change and the future of work.

International Marketing

International Marketing

The third edition of an established text, this book provides comprehensive treatment of international marketing issues and includes expanded coverage of Eastern Europe and the Pacific Rim.New for this edition are the expanded use of mini cases within the text to illustrate the latest developments in marketing, together with expanded coverage of: South East Asia and the Pacific Rim, Central and Eastern Europe, Globalization, Culture, Financial aspects of marketing.Included throughout are self-assessment and discussion questions, key terms, references and bibliography.

Sher-Wood Hockey Sticks: Global Sourcing

Sher-Wood Hockey Sticks: Global Sourcing

In early 2011, the senior executives of the venerable Canadian hockey stick manufacturer, Sher-Wood Hockey (Sher-Wood), were pondering whether to move the remainder of the company’s high-end composite hockey and goalie stick production to its suppliers in China. Sher-Wood had been losing market share as retail prices continued to fall. Would outsourcing the production of the iconic, Canadian-made hockey sticks to China help Sher-Wood to boost demand significantly? Was there any other choice?

Business @ the Speed of Thought

Business @ the Speed of Thought

In his new book, Microsoft chairman and CEO Bill Gates discusses how technology can help run businesses better today and how it will transform the nature of business in the near future. Gates stresses the need for managers to view technology not as overhead but as a strategic asset, and offers detailed examples from Microsoft, GM, Dell, and many other successful companies. Companion Web site.

Key Initiatives in Corporate Social Responsibility

Key Initiatives in Corporate Social Responsibility

This book presents initiatives that were launched or are currently being pursued in the name of CSR, and showcases how different dimensions of CSR, sustainability, ethics and governance can help to solve global challenges. Contributions by international experts from Australia to Bangladesh and from Nigeria to Spain address current issues in their respective country, such as challenges faced by nations, initiatives launched in the name of CSR, and attempts on the part of small and medium sized enterprises to promote CSR initiatives.This volume provides readers with in-depth insights into CSR and important initiatives around the globe intended to encourage more responsible behavior.