L'économie toute nue

L'économie toute nue

De la station-service à la supérette du coin, de notre boîte mail à notre tirelire, l'économie est partout. Cette « science lugubre », comme l'appelait Thomas Carlyle, envahit nos vies depuis notre enfance avec l'achat de nos premières sucettes, jusqu'à l'âge adulte avec notre prêt immobilier.Dans son livre L'économie toute nue, Charles Wheelan nous montre que loin d'être lugubre ou obscure, l'économie est une science essentielle qui peut être follement amusante.Il parvient à ramener sur le devant de la scène ce sujet trop souvent discrédité en le « déshabillant » de ses graphiques, équations et jargon trop compliqués, mais en y ajoutant une bonne dose d'humour. L'ouvrage offre un aperçu distrayant et rafraîchissant du monde économique qui nous entoure, grâce aux nombreuses anecdotes que Charles Wheelan va puiser un peu partout, de son propre jardin aux pays d'Afrique subsaharienne."Comprendre les bases de l'économie avec un minimum d'effort, mais un maximum de plaisir." - Gary Becker, prix Nobel d'économie 1992.

Positive Intelligence

Positive Intelligence

In his popular Stanford University lectures, New York Times bestselling author Shirzad Chamine reveals how to achieve one’s true potential for both professional success and personal fulfillment.  His groundbreaking research exposes ten well-disguised mental Saboteurs.  Nearly 95 percent of the executives in his Stanford lectures conclude that these Saboteurs cause “significant harm” to achieving their full potential.  With Positive Intelligence, you can learn the secret to defeating these internal foes. Positive Intelligence (PQ) measures the percentage of time your mind is serving you as opposed to sabotaging you.  While your IQ and EQ (emotional intelligence) contribute to your maximum potential, it is your PQ that determines how much of that potential you actually achieve.   The great news is that you can improve your PQ significantly in as little as 21 days.  With higher PQ, teams and professionals ranging from leaders to salespeople perform 30-35 percent better on average.  Importantly, they also report being far happier and less stressed.     The breakthrough tools and techniques in this book have been refined over years of coaching hundreds of CEOs and their executive teams.  Shirzad tells many of their remarkable stories, showing you how you too can take concrete steps to unleash the vast, untapped powers of your mind. DISCOVER HOW TO: • Identify and conquer your top mental Saboteurs. Common Saboteurs include the Judge, Controller, Victim, Avoider, and Pleaser.   • Measure the Positive Intelligence score (PQ) for yourself or your team--see how close you come to the critical tipping point required for peak performance. • Increase PQ dramatically in as little as 21 days. • Develop new brain “muscles,” and access 5 untapped powers with energizing mental “power games.” • Apply PQ tools and techniques to increase both performance and fulfillment.  Applications include team building, mastering workload, working with “difficult” people, improving work/life balance, reducing stress, and selling and persuading.   About the Author: Shirzad Chamine is the author of the New York Times bestseller Positive Intelligence.  He is Chairman of CTI, the largest coach training organization in the world.  CTI has trained coaches and managers in most of the Fortune 500 companies, as well as faculty at Stanford and Yale business schools.  A preeminent C-suite advisor, Shirzad has coached hundreds of CEOs and their executive teams.  Prior to running CTI, he was the CEO of an enterprise software company.  His background includes PhD studies in neuroscience in addition to a BA in psychology, an MS in electrical engineering, and an MBA from Stanford, where he lectures.  

The Attacker's Advantage

The Attacker's Advantage

*A Wall Street Journal bestseller* The forces driving today's world of structural change create sharp bends in the road that can lead to major explosions in your existing market space. But exponential change also offers exponential opportunities. How do you leverage change to go on the offense? The Attacker's Advantage is the game plan for winning in an era of ambiguity, volatility, and complexity, when every leader and every business is being challenged in new and unexpected ways. Ram Charan, harnessing an unequalled depth and breadth of experience working with leaders and companies around the globe, provides tested, practical tools to help you: Build the perceptual acuity to see around corners and detect, ahead of others, those forces -- especially people, who are the catalysts of change -- that could radically reshape a company or industry Have the mindset to see opportunity in uncertainty Commit to a new path forward despite the unknowns, positioning your business to make the next move ahead of competitors Break the blockages that can hold your company back Know when to accelerate and when to shift the short-term and long-term balance Make your organization agile and steerable by aligning people, priorities, decision-making power, budgeting and capital allocation, and key performance indicators to the new realities of the marketplaceThe Attacker's Advantage provides a stark and simple challenge: stay in a legacy world of incremental gains or defensiveness, or be an attacker by creating a new world, scaling it up quickly, ahead of the traditional players.

The Entrepreneur's Guide to Outsourcing with Confidence

The Entrepreneur's Guide to Outsourcing with Confidence

Outsourcing tasks to freelancers in emerging countries enables you to get fast, high quality and extremely cost-effective work completed! You need not delay on your big idea any longer, every day you don’t take action, you’re enabling someone else to take the lead and capture your market. If you're looking for thousands of pages of resource guide that will step you through each individual step, this book isn't for you. This book is for those who want to get a condensed view that will give you information you need to get started on your outsourcing adventure today! Matthew Kelly, world record holder and co-host of the Living Outrageously Podcast, found that when he had an idea for a new website, there was no guide on how to best take advantage of one of the many online outsourcing websites and get access to skilled workers all over the planet at the best price. Matthew jumped on in and tried it. He learned over a series of projects, and decided that others didn’t need to make the same mistakes he did.

The Principles of Islamic Marketing

The Principles of Islamic Marketing

The Principles of Islamic Marketing fills a gap in international business literature covering the aspects and values of Islamic business thought. It provides a framework and practical perspectives for understanding and implementing the Islamic marketing code of conduct. It is not a religious book. The Islamic Economic System is a business model adopted by nearly one quarter of the world’s population. Baker Alserhan identifies the features of the Islamic structure of International Marketing practices and ethics. Adherence to such ethical practices elevates the standards of behaviour of traders and consumers alike and creates a value-loaded framework for meaningful cooperation between international marketers and their Muslim markets. His book provides a complete guide for an organization when managing its entire marketing function or when customising part of its offering to suit Muslim customers. It addresses the challenges facing marketers involved in business activities with and within Islamic communities, the knowledge needs of academic institutions, and the interest of multinationals keen on tapping the huge Islamic markets. Along the way, Baker Alserhan provides insights into key elements such as, distribution channels, retailing practices, branding, positioning, and pricing; all within the Muslim legal and cultural norms. This second edition brings the book up to date and features a number of new case studies and two additional chapters on Maqasid Al Shariah and the Islamic economy, and a strategic perspective on Islamic marketing and branding.

Society and HRM in China

Society and HRM in China

This volume looks at the relationship between society and human resource management (HRM) in China. In doing so it asks how representative the latter is of the former. The contributors argue that there needs to be a minimum degree of consonance between these two variables if HRM is to be sufficiently underpinned by social reality. It is only in a wider framework that ‘people-management’ in general – and in China in particular – can be fully understood, whether through theory or through practice. Society and HRM in China explores the changes in Chinese society over the last century and then goes on to analyse how these changes have shaped China’s HRM. Arguably, HRM did not emerge from the void; it was shaped by the societal culture from which it sprung and the economic forces influencing its institutions and organizations. However, there is very little academic literature about the relationship between contemporary Chinese society and its HRM which isn’t extremely specific. As such, much of the research in this collection is not only relatively representative but also highly cross-sectional. The contributions are all drawn from experts in the field across the disciplines, hailing from a diverse range of national origins and educational institutions. They cover a wide range of topics, approaches and emphases.This book was originally published as a special issue of The International Journal of Human Resource Management.

Do Hard Things

Do Hard Things

A NATIONAL BESTSELLER"In Do Hard Things, Steve Magness beautifully and persuasively reimagines our understanding of toughness. This is a must-read for parents and coaches and anyone else looking to prepare for life's biggest challenges."—Malcolm Gladwell, author of Outliers and Talking to Strangers and host of the Revisionist History podcastFrom beloved performance expert, executive coach, and coauthor of Peak Performance Steve Magness comes a radical rethinking of how we perceive toughness and what it means to achieve our high ambitions in the face of hard things.Toughness has long been held as the key to overcoming a challenge and achieving greatness, whether it is on the sports field, at a boardroom, or at the dining room table. Yet, the prevailing model has promoted a mentality based on fear, false bravado, and hiding any sign of weakness. In other words, the old model of toughness has failed us.Steve Magness, a performance scientist who coaches Olympic athletes, rebuilds our broken model of resilience with one grounded in the latest science and psychology. In Do Hard Things, Magness teaches us how we can work with our body – how experiencing discomfort, leaning in, paying attention, and creating space to take thoughtful action can be the true indications of cultivating inner strength. He offers four core pillars to cultivate such resilience: Pillar 1: Ditch the Façade, Embrace RealityPillar 2: Listen to Your BodyPillar 3: Respond, Instead of React Pillar 4: Transcend Discomfort   Smart and wise all at once, Magness flips the script on what it means to be resilient. Drawing from mindfulness, military case studies, sports psychology, neuroscience, psychology, and philosophy, he provides a roadmap for navigating life’s challenges and achieving high performance that makes us happier, more successful, and, ultimately, better people.

Perspectives in Business Informatics Research

Perspectives in Business Informatics Research

This book constitutes the proceedings of the 14th International Conference on Perspectives in Business Informatics Research, BIR 2015, held in Tartu, Estonia, in August 2015. Overall, 49 submissions from 16 countries were rigorously reviewed by 47 members of the Program Committee representing 23 countries. The selected 16 full papers and 4 short papers are included in this volume. The conference theme was "making business information systems interoperable and adaptive in highly interconnected and changing contexts". The papers have been organized in topical sections on business information systems interoperability, business information system requirements and architecture, business process and decision management, business information systems development, and research in progress.

Viaggi e avventure della moneta

Viaggi e avventure della moneta

Che cosa accade quando due economisti del calibro di Thomas J. Sargent e Robert M. Townsend di passaggio a Berkeley decidono d’intervistare un fuoriclasse come Carlo M. Cipolla? Nasce un libro di straordinaria arguzia e intelligenza sulla moneta, la sua storia nel passaggio di mano in mano nel corso dei secoli, dall’età antica a quella moderna. La monetazione, il sistema dei prezzi, credito, banche e banchieri, sono i temi trattati in un dialogo in cui la curiosità si mescola all’ironia e all’attenzione ai particolari meno noti della storia economica. Come venivano pagati i mercenari durante l’impero romano, e quali meccanismi innescava dar loro più monete ma dal minor contenuto di metallo? Come mai nel medioevo mantenere stabile la moneta nazionale portava all’invasione di monete straniere di minor valore? Quali strategie adottarono alcuni paesi per bilanciare la pressione tra sistemi monetari diversi? La storia raccontata con la grazia di rendere piacevoli, leggeri e coinvolgenti i temi più complessi.

The Case for Global Fiscal Stimulus

The Case for Global Fiscal Stimulus

This paper highlights that worldwide expansionary fiscal policy combined with accommodative monetary policy can have significant multiplier effects on the world economy. It also provides a framework for assessing the effects of fiscal actions needed. The IMF emphasizes the role of public sector authorities in preventing a collapse of confidence in the private sector that might lead to a vicious downward spiral. The IMF also calls for fiscal stimulus in as many countries as possible, including emerging market and advanced economies.

Twelve and a Half

Twelve and a Half

USA Today BestsellerIn his sixth business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk explores the twelve essential emotional skills that are integral to his life—and business—success and provides today’s (and tomorrow’s) leaders with critical tools to acquire and develop these traits.For decades, leaders have relied on “hard” skills to make smart decisions, while dismissing the importance of emotional intelligence. Soft skills like self-awareness and curiosity aren’t quantifiable; they can’t be measured on a spreadsheet and aren’t taught in B-schools or emphasized in institutions. We’ve been taught that emotional intelligence is a “nice to have” in business, not a requirement. But soft skills can actually accelerate business success, Gary Vaynerchuk argues. For analytical minds, it’s challenging to understand how to get “better” at being self-aware, curious, or empathetic—or even why it’s important to try. In this wise and practical book, Gary explores the 12 human ingredients that have led to his success and happiness and provides exercises to help you develop these traits yourself. He also shares what the “half” is—that emotional ingredient of leadership he’s weakest at and makes the most effort to improve. Working through the ideas and exercises in the book, he teaches you how to discover your own “halves” and offers insight on how to strengthen them. Gary’s secret to success is using these twelve traits in varying mixtures, depending on the situation. But how do we know when to balance patience with ambition? Humility with conviction? Gary provides real-life examples involving common business scenarios to show you how to use them together for optimum results. This iconoclastic book will help you refine your ingredients and improve your leadership capabilities. When implemented in the proper situation, these ingredients can help leaders land promotions, retain core employees, move faster than competitors, win the loyalty of customers, and build successful organizations that last.   

Note on Retail Value and Price

Note on Retail Value and Price

Value means much more than simply price, more than the money the customer pays and the money the retailer gets. Value is the perception that customers have (or may be convinced to have) of the total package of benefits received at a price from the retailer. Price from the customer's perspective then becomes an indicator, a measure of the promised value. If the benefits appear to be substantially higher than the "cost" (the price being asked), the customer perceives the retailer to be offering "good value" and a sale is likely. On the other hand, if the cost is perceived as higher than the benefits, the value is note there for the customer. When customers say "the price is too high" they also mean "the value is too low." This note explores value and price from the retailer's perspective, including ways retailers set and change price.

Cold Storage Logistics

Cold Storage Logistics

"Cold Storage Logistics" explores the critical role of refrigeration technology in the global food supply chain, impacting everything from our diets to global trade. It examines how maintaining consistent temperatures across vast distances is essential for food security and reducing waste. The book highlights the evolution of refrigeration from rudimentary methods to advanced systems used today. One intriguing fact is how mechanical refrigeration, developed in the 19th century, enabled long-distance transport of perishable goods, revolutionizing food availability. The book delves into both the engineering of refrigeration technologies and the business strategies involved in cold chain management. It progresses from the fundamental principles of refrigeration and their application in food preservation to the complexities of refrigerated transportation, warehousing, and the integration of digital technologies like IoT for enhanced traceability. A key aspect is the emphasis on sustainable practices, exploring energy-efficient refrigeration and alternative refrigerants to reduce the environmental impact of cold storage. What makes this book unique is its combination of technical detail with business insights, offering a comprehensive understanding of the cold storage industry. Supported by research, case studies, and expert interviews, it provides practical information for improving cold chain operations, optimizing energy consumption, and making informed decisions in the logistics and food supply chain sectors.

Adam Brooks (B)

Adam Brooks (B)

An analyst must decide whether or not to include his boss in a phone call to an associate on a matter involving a client. This is a supplement to Adam Brooks (A), product 9B04D024.

HBR's 10 Must Reads on Change Management, Updated and Expanded (featuring

HBR's 10 Must Reads on Change Management, Updated and Expanded (featuring "Leading Change" by John P. Kotter)

Change is constant—so become great at it.If you read nothing else on change management, read this book. We've chosen a new selection of current and classic Harvard Business Review articles that will help you lead initiatives effectively, avoid common mistakes, and capture the full value of your change effort.This book will inspire you to:Communicate the benefits of change clearlyWin support through compelling storytellingGain buy-in from peers and leadersConvince decision-makers to take actionOvercome attempts to undermine transformationBuild organizational agility and resilienceThis collection of articles includes "Leading Change: Why Transformation Efforts Fail," by John P. Kotter; "Transformations That Work," by Michael Mankins and Patrick Litre; "Let Go of What Made Your Company Great," by Vijay Govindarajan; "Persuade Your Company to Change Before It's Too Late," by Pontus M. A. Siren, Scott D. Anthony, and Utsav Bhatt; "Getting Reorgs Right," by Stephen Heidari-Robinson and Suzanne Heywood; "Six Steps for Gaining Employee Buy-In," by Andrea Belk Olson; "Storytelling That Drives Bold Change," by Frances X. Frei and Anne Morriss; "Organize Your Transformation Around Purpose and Benefits," by Antonio Nieto-Rodriguez; "The Network Secrets of Great Change Agents," by Julie Battilana and Tiziana Casciaro; "What Everyone Gets Wrong About Change Management," by N. Anand and Jean-Louis Barsoux; "A Survival Guide for Leaders," by Ronald Heifetz and Marty Linsky; "The Real Reason People Won’t Change," by Robert Kegan and Lisa Lahey; and "Your Workforce Is More Adaptable Than You Think," by Joseph Fuller, Judith K. Wallenstein, Manjari Raman, and Alice de Chalendar.HBR's 10 Must Reads are definitive collections of classic ideas, practical advice, and essential thinking from the pages of Harvard Business Review. Exploring topics like disruptive innovation, emotional intelligence, and new technology in our ever-evolving world, these books empower any leader to make bold decisions and inspire others.This Updated and Expanded edition features new, breakthrough articles, additional short-form pieces, and a detailed discussion guide to give you and your team the tools you need for sustained success.

Impact Players

Impact Players

Thinkers50 Top 10 Best New Management Books for 2022Why do some people break through and make an impact while others get stuck going through the motions?In every organization there are Impact Players—those indispensable colleagues who can be counted on in critical situations and who consistently receive high-profile assignments and new opportunities. Whether they are on center stage or behind the scenes, managers know who these top players are, understand their worth, and want more of them on their team. While their impact is obvious, it’s not always clear what actually makes these professionals different from their peers.In Impact Players, New York Times bestselling author and researcher Liz Wiseman reveals the secrets of these stellar professionals who play the game at a higher level. Drawing on insights from leaders at top companies, Wiseman explains what the most influential players are doing differently, how small and seemingly insignificant differences in how we think and act can make an enormous impact, and why—with a little coaching—this mindset is available to everyone who wants to contribute at their highest level.  Based on a study of 170 top contributors, Wiseman identifies the mindsets that prevent otherwise smart, capable people from contributing to their full potential and the five practices that differentiate Impact Players:While others do their job, Impact Players figure out the real job to be done. While others wait for direction, Impact Players step up and lead.While others escalate problems, Impact Players move things across the finish line.While others attempt to minimize change, Impact Players are learning and adapting to change. While others add to the load, the Impact Players make heavy demands feel lighter.Wiseman makes clear that these practices—and the right mindset—can help any employee contribute at their fullest and shows leaders how they can raise the level of play for everyone on the team. Impact Players is your playbook for the new workplace.

VIP Mountain Holidays Ltd.

VIP Mountain Holidays Ltd.

Two young entrepreneurs have started a tour company at Whistler Resort in British Columbia. Two years into the operation, they face some critical decisions about their service offering. The major issue centres on expansion. They could grow by forging a partnership with a European destination service, by focusing on their current target market, or by expanding beyond premium winter vacations at Whistler. Students will learn lessons about what it takes to offer and maintain a premium level of service.

The Big Book of Words That Sell

The Big Book of Words That Sell

The language you need to sell and succeed, from America’s top copywriter.Robert W. Bly is a self-made multi-millionaire and brings in six figures of sales annually from marketing and selling his own products, not to mention more than half a million from his freelance writing. He’s been a professional copywriter for nearly forty years and has been named America’s best copywriter. And now he’s drawing back the curtain and revealing hundreds of proven words and phrases that can help you:• Grab the reader’s attention.• Convey a sense of urgency.• Communicate what’s special, different, and unique about your product.• Boost response with proven time-tested offers.• Arouse the reader’s curiosity.• Overcome buyer objections.• Announce something new.• Move the reader emotionally.• Create a perception of superior product value.• Give the reader news.• And much more.The Big Book of Words that Sell contains the 1200 words and phrases that have proven to sell most effectively for Bob, and the best situations to employ that language in. Use them to:• Sell any product or service.• Get connections, followers, and friends on social media.• Write social media posts and ads that generate more clicks and conversions.• Optimize web pages for Google and other search engines.• Write e-mails that get higher open and click-through rates.• Become a more powerful and persuasive copywriter.• Increase web site traffic and conversion.• Generate better return from your Call to Actions (CTA).The Big Book of Words that Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use is your guide to the world’s most persuasive words and phrases—and how to leverage them to sell your product.

Online Business All-In-One For Dummies

Online Business All-In-One For Dummies

Turn your business dreams into profitable reality with this straightforward guide to setting up and running an online business. It walks you step-by step through the entire process, from researching the market and designing your Web site, to marketing your product online and trading securely. Whether you’re starting out or looking to expand an existing business online, this up to- date book provides you with all the support and expert advice you need to successfully build your own online empire.