Business & Personal Finance - Books

Strategic Communications' Role in Counter-Terrorism

This book examines the use of communications efforts in preventing and challenging extremist narratives online. These efforts are part of the expansive and well-resourced sector of preventing and countering violent extremism (P/CVE). They leverage technology tools (algorithms, direct messaging, and audience targeting) to communicate counter-extremist messaging across various digital platforms.The research and discussion focus on the role of strategic communications in deradicalizing and changing the behavioral features of ‘vulnerable’ and ‘at-risk’ audiences susceptible to extremist messaging. This approach views radicalization pathways toward violence as a key issue to tackle within online P/CVE communication efforts.This book investigates this problem and seeks to understand and assess the role, efficacy, and implications of such efforts within the broader counter-terrorism (CT) landscape, using UK counter-terrorism efforts (via the Prevent Strategy) as its primary contextual source. This analysis applies the theory of socialization, referred to in this study as ‘socialization and reasoned action strategic communication’ (SoRaSCo). The authors identify strategic communications deficiencies and offer insights for developing a roadmap for strategic communications in P/CVE in the UK and globally.Drawing on extensive research, the book provides crucial insights for policymakers, researchers, and the public interested in new trends in P/CVE, counter-terrorism, strategic communications, and policing interventions.

Économie circulaire : Système économique et finitude des ressources

Business & Personal Finance

Comprendre, mesurer et agir pour l'économie circulaire : un ouvrage de référence !L'économie circulaire est un pilier de la transition vers une utilisation efficace des ressources. G7, Club de Rome, ONU, GIEC, Union européenne... un consensus s'est dégagé pour voir dans l'économie circulaire un changement de paradigme propice à la concrétisation d'un développement durable.Guidant le développement des politiques publiques de nombreux États et les stratégies d'entreprises à différentes échelles, elle propose un cadre d'observation, mais aussi des solutions dont se saisissent les citoyens, les entreprises et les États.Les différentes dimensions constituant l'économie circulaire sont d'abord examinées pour inscrire sa trajectoire dans la vie des idées. S'appuyant sur des champs scientifiques existants et productifs en termes de méthodes et d'outils, les deux premières parties de l'ouvrage visent à situer et comprendre.La troisième partie est dédiée aux méthodes et outils destinés à mesurer, depuis les dimensions les plus macros dédiées aux États et territoires jusqu'à celles concernant les entreprises et leurs produits.Enfin, la dernière partie vise la mise en application, de l'échelle du citoyen à celle de l'État, s'appuyant sur de nombreuses études de cas.Entièrement actualisé et enrichi pour sa 2e édition, cet ouvrage constitue ainsi la référence pour comprendre, mesurer et agir dans le domaine de l'économie circulaire.

Growing the Mamas & Papas Brand

Business & Personal Finance

Nawaal Motlekar is the managing director of Kwenta Media and founding editor of Mamas & Papas, a recently launched parenting magazine in Southern Africa. From her early entrepreneurial experiences, Motlekar developed a personal and professional interest in parenting magazines. As a Black South African women, married to an Indian man, in an increasingly multi-racial and multi-cultural society, Motlekar recognized a gap for a parenting magazine that would appeal to a wider and more racially and culturally inclusive target market. After extensive research and development, she launched the Mamas & Papas magazine in early 2009. The case charts Motlekar’s journey as an entrepreneur, as well as her efforts between 2006 and 2009 to bring the magazine to life. The case explores the quantitative and qualitative research approaches employed by Motlekar, as well as her marketing and branding initiatives towards building a Mamas & Papas brand beyond just the physical magazine. With the magazine having been on the shelves for 12 months, Motlekar and her board faced a number of decisions. These included options to increase advertising revenues and circulation, as well as choosing how to extend the Mamas & Papas brand into related categories.

Blockchain Meets Supply Chain

Business & Personal Finance

Blockchain Meets Supply Chain: Rewiring Business Operations for the Digital Age is a primer for those who want to learn about blockchain applications in supply chain management, and how the technology could help to reshape the flow of goods and finance across the globe. High-performing supply chains are critical to business success. It is estimated that in the U.S. alone, business logistics costs reached $1.48 trillion in 2015, a 2.6% increase over the previous year. Although supply chain performance has improved markedly over recent decades, international trade, and the operations that support global commerce, remain impeded by inefficient and outdated processes and technologies. Blockchain is one technology that shows great promise in tackling these inefficiencies - both for the processing and management of goods through a supply chain (supply chain management) and related financial transactions (supply chain finance or trade finance). The eBook explains how blockchain can be used to improve operational efficiency and reduce fraud, support ethical and sustainable supply chains, lower risk levels, facilitate trade transactions and comply with regulations. The eBook also discusses blockchain implementation challenges and strategy, and how the technology might evolve over the next five to 10 years.

Franchise-Systeme in der öffentlichen Verwaltung

Business & Personal Finance

Diplomarbeit aus dem Jahr 2003 im Fachbereich BWL - Sonstiges, Note: 1,0, Leopold-Franzens-Universität Innsbruck (Verwaltungsmanagement), Sprache: Deutsch, Abstract: Seit über zwei Jahrzehnten versuchen Industriestaaten verstärkt Verwaltungsreformen erfolgreich umzusetzen. Gedrängt von Konsolidierungsnotwendigkeiten öffentlicher Haushalte aber auch von ''spill-over'' Effekten (''Der Kunde ist König'', Outputorientierung usw.) sowie den erfolgreichen Managementmethoden der Privatwirtschaft wurden in vielen Bereichen der öffentlichen Verwaltung Modernisierungsreformen eingeleitet. In den einzelnen Ländern wurden zum Teil verschiedene Methoden und Wege der Reformierung entwickelt. Diese sind auf unterschiedliche Ausgangssituationen und verschiedene (Verwaltungs-)Traditionen zurückzuführen. Daraus hat sich eine Ansammlung von Reformen entwickelt, wobei dieser ''Reformenpool'' zum Ziel hat, sich am Output und nicht am Input einer öffentlichen Leistung zu orientieren. Im Allgemeinen spricht man dabei von ''New Public Management''-Reformen. ''New Public Management (NPM) ist der Oberbegriff der weltweit relativ einheitlichen ''Gesamt-Bewegung'' der Verwaltungsreformen. Charakteristisch für NPM-Reformen ist der Wechsel von der Input- zur Outputorientierung.'' Im Rahmen des New Public Managements und des Neuen Steuerungsmodells sollen also erfolgreiche Managementstrukturen aus der Privatwirtschaft von der öffentlichen Verwaltung übernommen bzw. adäquat eingeführt werden und die überkommenen Strukturen der öffentlichen Verwaltung abgelegt werden. Die tatsächliche Einführung solcher Reformen beweist die Implementierungsfähigkeit der öffentlichen Verwaltung und eröffnet neue Chancen weitere innovative Schritte vorzunehmen. Es ist nicht nur ein kurzsichtiger, sondern ein nachhaltiger Wandel des staatlichen Handels von Nöten.

Anchoring Growth: The Importance of Productivity-Enhancing Reforms in Emerging Market and Developing Economies

Business & Personal Finance

Fostering and sustaining robust economic growth is an imperative across advanced, emerging, and low-income countries alike. Countries will need to focus on supply-side reforms to raise their potential output and anchor medium-term growth prospects. This SDN will emphasize the role of structural reforms and supportive policy and institutional frameworks for boosting productivity–a key engine of economic growth–in the wake of the crisis. By examining a broad spectrum of reforms that eliminate impediments to growth, the paper will seek to highlight a differentiated policy agenda across countries.

Der 5-Uhr-Club

Business & Personal Finance

Starten Sie friedvoll und ohne Stress in Ihren Tag – verändern Sie Ihr Leben auf wunderbare Weise mit der revolutionären Methode des Bestseller-Autors Robin Sharma.Robin Sharma ist einer der bekanntesten Personal Coachesder Welt. Vor über zwanzig Jahren begann er, den 5-Uhr-Club zu entwickeln. Sie möchten frisch, voller Energie und Inspiration in jeden neuen Tag starten? Sharma zeigt in diesem besonderen Ratgeber und Coaching-Buch Schritt für Schritt, wie wichtig es ist, sich jeden Tag bewusst Zeit für uns selbst zu nehmen. Auf der Basis neurowissenschaftlicher Studien erklärt er die Rituale, mit denen man die eigene Kreativität steigert, beste Gesundheit erreicht und die innere Gelassenheit beibehält.Der 5-Uhr-Club erzählt die erstaunliche Geschichte zweier Sinnsucher, die sich nach mehr Produktivität, Wohlstand und Gelassenheit in dieser Welt der Zerstreuungen sehnen. Die beiden begegnen einem seltsamen, doch brillanten und fesselnden Redner, der sie auf eine Reise rund um die Welt mitnimmt, durch die sich ihre Produktivität auf wunderbare Weise steigert und in ihnen Gefühle von Glück und eines nie da gewesenen inneren Friedens erweckt. Umso mehr sie sich darauf einlassen, desto mehr verändert der 5-Uhr-Club ihr Leben – für immer.Alles ist möglich mit der richtigen Morgenroutine!"Das Leben ist zu kurz, um die eigenen Talente zu verschwenden. Jeder Mensch ist mit der Möglichkeit geboren, eine Legende zu werden. Jeder ist dazu gemacht, unglaubliche Projekte zu verwirklichen, unfassbar wichtige Ziele zu verfolgen, nach den Sternen zu greifen und eine riesengroße schöpferische Kraft zu entwickeln."

Hedge Funds

Business & Personal Finance

Learn about Hedge Funds with iMinds Money's insightful fast knowledge series. A hedge fund is a type of investment structure for managing a private, unregistered investment pool. Within this investment portfolio the fund manager is permitted to use a number of higher risk investment strategies. Although a wide range of strategies are used the most common is long/short equity. This was the strategy used by the first hedge fund in the United States of America in 1949 and is still the most popular today. The strategy simply involves a hedge fund manager buying shares they think will rise in price and short-selling shares they believe will fall. This strategy allows for large profits, but also very large losses. Hedge funds may also take advantage of another high-risk strategy by using borrowed money to produce a greater return. However, despite the riskier strategies employed, hedge funds had become extremely popular and common, especially in the United States of America, prior to the financial crisis of 2007 – 2008. This is due to their ability to potentially provide great profits.In a good year hedge funds can return profits of over 20 per cent. Many hedge funds also limit the number of investors, meaning each participant gets a larger share of the profits. However, unlike most other funds, a hedge fund pays a percentage of the profits to the fund manager.iMinds will hone your financial knowledge with its insightful series looking at topics related to Money, Investment and Finance.. whether an amateur or specialist in the field, iMinds targeted fast knowledge series will whet your mental appetite and broaden your mind. iMinds unique fast-learning modules as seen in the Financial Times, Wired, Vogue, Robb Report, Sky News, LA Times, Mashable and many others.. the future of general knowledge acquisition.

The A-Z of Business B******t

Business & Personal Finance

Wherever you work, the chances are you have fallen under the poisonous spell of business b******t and jargon. Very few of us seem able to avoid "reaching out", or "walk the talk", or "pivoting", or "think outside the box". No longer solely the province of management consultants, investors and MBA types, business gobbledygook has mesmerized the rank and file around the globe. Help is at hand with this handy dictionary, aptly described as "the world's most comprehensive" of the top 2,000 business jargon and non-sensical terms that have infected us all. Stay sane (and keep your colleagues, manager and customers from suffocating you) from the business b******t madness by having this dictionary by your side. Based on his wide and extensive experience with business b******t, Kevin Duncan deciphers the terms and language of modern-day business speak to save us all from going stir-crazy!

Human Factors and Aerospace Safety

Business & Personal Finance

This title was first published in 2001. There have been significant advances in the engineering design and production standards of the hardware and electronics in commercial aircraft. It is now uncommon for the principal (or sole) cause of an aircraft accident to be a component failure. Human error is now implicated in up to 80 per cent of all civil and military aviation accidents. The human being is now arguably the least reliable component left in the system. This basic premise forms the basis for this international journal. The journal focuses specifically on the human element in the aerospace system and its role in either causing accidents or incidents, or in promoting safety. The journal solicits contributions from both academic researchers and practitioners from industry. Human factors and safety are applied sciences and this is reflected in the tone and composition of the papers in the journal.

Louder Than Words

Business & Personal Finance

“Louder Than Words takes us from an understanding of nonverbal behavior to an understanding of something far more valuable for success—nonverbal intelligence.” — Robert B. Cialdini, author of Influence: Science and Practice “Joe Navarro brings together the art and science of nonverbal communications for the business sector with the edge of a former FBI agent and the insight of a world-class observer.” — Jack Canfield, co-author of The Success Principles Joe Navarro, bestselling author of What Every Body Is Saying and Phil Hellmuth Presents Read ‘Em and Reap and former FBI agent specializing in behavioral analysis, helps you successfully navigate the business world by training your brain to see what others are feeling, thinking, or intending. Job hunters and professionals of every ilk—as well as fans of the hit FOX television series Lie to Me—will find many helpful and effective tips to reading body language and microexpressions in Louder than Words.

The Economics of Tax Policy

Business & Personal Finance

The debates about the what, who, and how of tax policy are at the core of politics, policy, and economics. The Economics of Tax Policy provides a straightforward overview of recent research in the economics of taxation. Tax policies generate considerable debate among the public, policymakers, and scholars. These disputes have grown more heated in the United States as the incomes of the wealthiest 1 percent and the rest of the population continue to diverge. This important volume enhances understanding of the implications of taxation on behavior and social outcomes by having leading scholars evaluate key topics in tax policy. These include how changes to the individual income tax affect long-term economic growth; the challenges of tax administration, compliance, and enforcement; and environmental taxation and its effects on tax revenue, pollution emissions, economic efficiency, and income distribution. Also explored are tax expenditures, which are subsidy programs in the form of tax deductions, exclusions, credits, or favorable rates; how college attendance is influenced by tax credits and deductions for tuition and fees, tax-advantaged college savings plans, and student loan interest deductions; and how tax policy toward low-income families takes a number of forms with different distributional effects. Among the most contentious issues explored are influences of capital gains and estate taxation on the long term concentration of wealth; the interaction of tax policy and retirement savings and how policy can "nudge" improved planning for retirement; and how the reform of corporate and business taxation is central to current tax policy debates in the United States. By providing overviews of recent advances in thinking about how taxes relate to behavior and social goals, The Economics of Tax Policy helps inform the debate.

Stewart Shoes

Business & Personal Finance

Founded in 1953, Stewart Shoes had grown to six outlets by 1990 with headquarters in Nova Scotia. Management is debating the value of money being spent on advertising and promotions. The controller feels that they should stop advertising and the marketing manager believes they should increase advertising by 50 per cent. The president suggests testing the effects of advertising, in-store promotion, and direct mail on sales.

Um Serviço Extraordinário

Business & Personal Finance

A solução é dar mais, e não menos.O empresário de restauração Will Guidara tinha 26 anos quando assumiu o controlo do restaurante Eleven Madison Park, em Nova Iorque, nos Estados Unidos da América. Este era então um estabelecimento de duas estrelas, longe de qualquer destaque, apesar do ambiente faustoso que já então ostentava. Onze anos depois, o Eleven Madison Park seria eleito o melhor restaurante do mundo.Dar mais a si próprio.Guidara conseguiu essa transformação juntando à qualidade da cozinha um atendimento ao cliente marcado por uma hospitalidade extraordinária e personalizada. Por exemplo, surpreendendo uma família que nunca vira neve com uma experiência, após o jantar, de passeio de trenó pelo Central Park; ou enchendo uma sala privada com areia, cadeiras de praia e bebidas festivas para animar um casal cuja viagem de sonho fora cancelada. A qualidade excecional do serviço do restaurante, aliás, foi além dos clientes, pois Guidara estendeu-a à forma como tratava a própria equipa que liderava. Os resultados foram impressionantes.Dar mais a quem trabalha consigo.Dar mais aos seus clientes.

RESUMEN - Don’t Make Me Think / No me hagas pensar: Un enfoque de sentido común para la usabilidad de la web por Steve Krug

Business & Personal Finance

Al leer este resumen, descubrirá los principios de "usabilidad" que permiten diseñar sitios web y aplicaciones adaptados a los usos. También descubrirá : cómo navegan los usuarios en su sitio web ; cómo respetar ciertas convenciones y hacerse las preguntas adecuadas para mejorar la usabilidad de su sitio web; un método sencillo para probar eficazmente la usabilidad de su sitio web; algunos consejos para convencer a los directivos y accionistas de su empresa de que la usabilidad es una prioridad. Puede que piense que la usabilidad depende principalmente de las nuevas tecnologías disponibles. En realidad, depende sobre todo de la usabilidad. Por eso sus principios cambian poco con el tiempo: mientras que las tecnologías evolucionan muy rápidamente, el comportamiento humano lo hace muy lentamente. "No me hagas pensar" es un libro que no propone reglas intangibles ni predicciones sobre los avances tecnológicos que hay que anticipar. Simplemente le ayudará a plantearse las preguntas adecuadas para diseñar sitios web y aplicaciones adaptadas a los usos. ¿A qué espera para convertirse en un experto en usabilidad?

Faceless Creator

Business & Personal Finance

Faceless Creator: Build a Successful Brand Without Showing Your FaceWant to grow a powerful brand without being in the spotlight? Faceless Creator shows you how to build a strong, trusted, and profitable business—without ever showing your face.This easy-to-follow ebook teaches you how to stay private while still creating a brand people trust. You'll learn how to use automation to save time, build customer loyalty, and grow your business on your terms.Inside you'll discover:•How to build a brand without being a public figure•Easy ways to automate your business and work smarter•Tips to create a strong brand identity that speaks for itself•How to build trust through great service, reviews, and honest communication•Real examples of faceless brands that made it bigWhether you're just starting out or ready to grow, this guide gives you simple steps to create a brand that works—even without a personal face behind it.Perfect for creators, entrepreneurs, and side hustlers who want privacy, freedom, and success.

Brilux: The FOT-320 Decision

Business & Personal Finance

BriLux develops early-stage high-speed data networking equipment. In recent month, BriLux customers have hinted that combining ARTRAN, the company's flagship optical data service platform, with a new fiber optic transportation product (tentatively referred to as FOT-320) would increase the market appeal of the company's portfolio. The research and development director must decide whether to support the development of this new product. Excel files are available upon request, products 7B04E018A, 7B04E018B and 7B04E018C.

Outsource Your Book

Business & Personal Finance

Do you want to get your book out without lifting a finger? Outsource Your Book shares the secrets of a USA Today and Wall Street Journal bestselling author on how to hire experts to write, publish, and launch your bestseller.Warning: reading this book and following the advice within can result in having your name on a bestselling book and on top of the charts! Discover the 17 steps (known only by bestselling authors) to going from a book idea to a six-figure funnel including: how to position your book so that it’s a bestseller — you have to do this before it’s written; where to hire a pro to craft a clever book outline; how to hire the right interviewer who can get your ideas out of your head; how to turn your ideas into a masterfully crafted manuscript; the three different types of editing, and which ones you need; how and where to hire for the interior layout and formatting of your book; where to hire a designer for an attention-grabbing cover, and why the right cover can make or break your book sales; how to optimize your book for online sales so that it pops up on top of any search results; where to find the pros to launch your book to bestseller status, and to reach libraries and foreign markets; and much more! Outsource Your Book answers the following question: How do I turn my business book idea into a bestseller by hiring out? Grab your copy now and discover the 17 steps to becoming an authority, building credibility, preparing for a consultancy, and leaving a legacy. Your book awaits you!

Edge Computing Applications in Supply Chain Management

Business & Personal Finance

In an era where efficiency and real-time data are paramount, “Edge Computing Applications in Supply Chain Management” delves into the transformative power of edge computing across the supply chain. This comprehensive guide explores how edge computing enhances procurement, production, warehousing, logistics, and last-mile delivery by bringing computational power closer to data sources. Through detailed analysis and real-world case studies, this book illustrates how edge computing reduces latency, improves data processing speeds, and enhances decision-making capabilities. It highlights the integration of IoT devices, real-time inventory tracking, predictive maintenance, and advanced robotics, showcasing their impact on supply chain efficiency and resilience. Whether you’re a supply chain professional, an academic, or a technology enthusiast, this book provides valuable insights into the future of supply chain management. Discover how edge computing is revolutionizing the industry, enabling faster, smarter, and more reliable operations.

Les grands défis économiques

Business & Personal Finance

En 2020, Emmanuel Macron proposait à Jean Tirole et Olivier Blanchard de constituer une commission indépendante pour plancher sur les défis du futur. Cette commission internationale de vingt-quatre éminents économistes produisit un rapport portant sur trois défis structurels pour l'économie mondiale : le changement climatique, les inégalités et l'évolution démographique. Ces défis sont existentiels mais leur horizon temporel – leurs effets immédiats sont beaucoup plus faibles que leurs effets à long terme – invite à la procrastination. Pourtant, des solutions existent, même si elles sont parfois coûteuses ou difficles à mettre en place. Cet ouvrage, destiné à un très large public, est un résumé des conclusions de cette commission. Elles nous concernent tous. Au-delà de la stricte rationalité économique, la commission s’est attachée à prendre en compte les perceptions de la population car sans acceptabilité politique, une réforme, même souhaitable, est promise à l'échec. Pour chacun de ces trois défis, la commission recommande donc non pas une réforme isolée, mais un ensemble de réformes, complémentaires et multidimensionnelles. Il est urgence de penser le long terme.

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